D2C Lead

Dermatouch; Ahmedabad District; On-site; INR 1,800,000 - 3,000,000; Full time

Benefits offered by this job

Direct leadership exposure

Growth-focused environment

Job summary

Dermatouch seeks a D2C Lead with a founder’s mindset to own and scale the end-to-end D2C growth engine, driving revenue, performance marketing, retention, funnels, and partnerships. Ideal for ex-founders or growth operators who’ve scaled a D2C brand.

The role focuses on owning monthly revenue, P&L, CAC/ROAS/AOV/LTV metrics, and leading campaigns across Meta, Google, influencer, and remarketing channels, while optimizing website funnels and retention programs.

Qualifications

• 4–8 years in D2C growth/marketing, or founder/co-founder experience at a D2C brand
• Track record of owning revenue and P&L, not just running campaigns
• Hands-on with Meta/Google performance marketing and Shopify + CRM tools
• Strong analytical skills; comfortable managing agencies or a small team
• Startup experience strongly preferred

Responsibilities

• Own monthly D2C revenue, P&L and growth strategy
• CAC, ROAS, AOV, LTV, repeat rate
• Meta, Google, influencer, and remarketing campaigns
• Website funnels, CRO, and customer journey
• CRM & retention (Klaviyo, WhatsApp, email)
• Creator, agency, and affiliate partnerships

Skills

D2C growth

Shopify

Performance marketing

CRM

Analytics

Founder experience

Tools

Meta Ads

Google Ads

Shopify

CRM tools

Job description

We're looking for a D2C Lead with a founder's mindset to own and scale our end-to-end D2C growth engine — revenue, performance marketing, retention, funnels, and partnerships. Ideal for ex-Founders, ex-Co-founders, or growth operators who've driven real scale in a D2C business.

Who You Are

• Ex-Founder/Co-founder or early operator in a D2C brand, or a strong D2C growth/marketing/BD professional
• Skilled in Shopify, performance marketing, CRM, and analytics
• Data-driven, fast-moving, and comfortable owning outcomes end-to-end

What You'll Own

• Monthly D2C revenue, P&L, and growth strategy
• CAC, ROAS, AOV, LTV, repeat rate
• Meta, Google, influencer, and remarketing campaigns
• Website funnels, CRO, and customer journey
• CRM & retention (Klaviyo, WhatsApp, email)
• Creator, agency, and affiliate partnerships

Requirements

• 4–8 years in D2C growth/marketing, or founder/co-founder experience at a D2C brand
• Track record of owning revenue/P&L, not just running campaigns
• Hands-on with Meta/Google performance marketing and Shopify + CRM tools
• Strong analytical skills; comfortable managing agencies or a small team
• Startup experience strongly preferred

Benefits

• Work directly with leadership & influence core strategy
• Fast-paced, growth-focused environment