D2C Lead

Dermatouch; Ahmedabad; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Dermatouch is hiring a D2C Manager in Ahmedabad, India, to drive the growth of D2C brands. The ideal candidate will have a founder-level mindset and experience in performance marketing, retention, and analytics. You'll manage monthly revenue, optimize KPIs like CAC and ROAS, and lead campaigns across platforms like Meta and Google. This role demands strong execution capabilities, a passion for growth, and the ability to work closely with leadership to influence core strategies.

Qualifications

• Ex-Founder, ex-Co-Founder, or early team member with D2C experience.
• Deep understanding of performance marketing and analytics.
• Ability to manage and optimise KPIs like CAC, ROAS, AOV.

Responsibilities

• Own monthly D2C revenue, P&L, and growth strategy.
• Lead performance marketing and remarketing campaigns.
• Improve customer journey and website funnels.

Skills

Strong D2C experience in growth, marketing, sales, BD, or brand

Understanding of Shopify

Performance marketing expertise

Analytics skills

Strong execution and data-driven thinking

Tools

Klaviyo

WhatsApp

Job description

We are hiring a D2C Manager who brings a founder-level mindset and experience in building or scaling D2C brands. Ideal candidates include ex-Founders, ex-Co-founders, early operators , or professionals who have driven strong growth in D2C businesses.

You will own the end-to-end D2C growth engine — revenue, performance marketing, retention, funnel optimisation, and partnerships.

• Ex-Founder / Ex-Co-Founder / early team member OR
• Strong D2C experience in growth, marketing, sales, BD, or brand
• Deep understanding of Shopify, performance marketing, CRM, analytics
• Strong execution, data-driven thinking, and entrepreneurial speed

Requirements

Own monthly D2C revenue, P&L, and growth strategy .

Manage and optimise CAC, ROAS, AOV, LTV, repeat rate .

Lead Meta, Google, influencer-led performance , and remarketing campaigns.

Improve website funnels, landing pages, CRO, and customer journey.

Manage CRM, retention, automation ( Klaviyo, WhatsApp , email flows).

Drive partnerships with creators, agencies, affiliates, and communities .

Bring a startup/owner mindset — build processes, solve problems, move fast.

Work directly with leadership & influence core strategy