Customer Relationship Manager

Birla Carbon; Vadodara; On-site; INR 600,000 - 800,000; Full time

Job summary

Aditya Birla Group’s Customer Relationship Manager role focuses on driving sales and collections, while expanding the customer base and strengthening brand equity in the assigned area.

You will engage with clients to ensure satisfaction, coordinate with production and logistics, and implement CRM activities to deliver value and loyalty, while meeting defined targets.

Qualifications

• Achieve monthly/quarterly sales targets.
• Reduce the number of credit days and operate within credit limits.
• Collect critical payments and mitigate delinquencies.
• Interact with clients to strengthen customer base and satisfaction.

Responsibilities

• Plan and strategize marketing activities to achieve targets.
• Coordinate with production, logistics and commercial department to meet day-to-day schedules.
• Ensure payments are collected within the agreed credit period and obtain balance confirmations.
• Initiate activities to entertain customers to establish good rapport.

Skills

Sales

CRM

Customer relations

Job description

At the Aditya Birla Group, our Corporate Vision is aligned and intricately woven with our People Vision.

Customer Relationship Manager

Designation : Officer

Organization : Cement

Job Description:

Job Purpose

To achieve the sales and collection targets for the assigned parties and area. Collect market
information and assist city head marketing to strengthen customer base, brand equity, customer
satisfaction and implement CRM activities

Job Context: Being there in the end level of the chain and interacting with the clients requires
us to portray ourselves better every time. Given with targets needs to bring new customers and to take efforts to retain the existing customer base. Any issue with quality/supply/production is
rooted through us and needs to be addressed up to the satisfaction of the customers. JOB
SPECIFIC 1. Achieve monthly/quarterly sales target 2. To achieve segment wise sales in all
segments which includes project, govt and retail 3. To reduce the no.of credit days and bring it
within credit limits. 4. Collecting all the critical payments and bring them to nil The major
challenges for the job is 1. Achieving the targets consistently and executing it to the satisfaction
of the customers.

Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)

Supporting Actions (Max 1325 Characters)

KRA1 To Plan and strategize the marketing
activities in such a way to achieve the
given targets. 1. Monitoring the allotted geographic areas regularly. 2. Market studies to get to know the up to date of market position. 3. Competitor analysis

KRA2 To co-ordinate with the internal set
up. 1. Co-ordination with production, logistics and commercial department to meet the day to day schedules. 2. To ensure the information flow from the plant co ordinator and enroot the Application Engr. To execute the given schedule

KRA3 To ensure the credit limits of the clients
and operate within the allocated credit limits. 1. Ensure and Coordinate with all customers to collect the payments with in the given credit period. 2. Getting the balance confirmation from the clients on quarterly basis.

KRA4 Activities towards the customer relationship 1. To initiate activities to entertain the customer this will help to establish a good rapport with the customer.

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