Customer Relations Executive

Indian Silk House Agencies; Kolkata District; On-site; INR 300,000 - 600,000; Full time

Job summary

Indian Silk House Agencies is seeking a Customer Relations Executive to manage customer interactions and drive sales through digital channels. You will convert inquiries into orders, assist customers with product choices, and maximize revenue through upselling and cross-selling, delivering a smooth end-to-end shopping experience.

The role demands strong communication, a customer-first mindset, and the ability to maintain high levels of customer satisfaction across calls, chat, email, and social

Qualifications

• Graduate with 1–3 years in CRM/inside sales or online retail.
• Strong communication, persuasion, and interpersonal skills.
• Sales-oriented with upsell/cross-sell capability.
• Comfort with Shopify and MS Office; good typing and email etiquette.

Responsibilities

• Handle customer inquiries via calls, WhatsApp, chat, email, and social media platforms.
• Convert inquiries into confirmed orders through timely follow-ups.
• Assist customers with product selection, pricing, and offers.
• Drive revenue through upselling and cross-selling of products.
• Achieve sales targets while maintaining excellent customer experience.
• Provide order updates and post-sales support.
• Coordinate with warehouse and dispatch teams for timely order fulfillment.
• Maintain accurate customer records and interactions in internal systems.

Skills

Customer relations

Inside sales

Communication skills

Persuasion

Interpersonal skills

Education

Graduate degree

Tools

Shopify

WhatsApp Business

MS Office

Job description

About Us

We are a leading ethnic fashion brand with a strong legacy and a growing omnichannel presence. With an extensive network of stores across India and a rapidly expanding online business through our own e-commerce platform, we serve customers both domestically and internationally. Our product portfolio includes sarees, jewellery, kidswear, and other ethnic wear categories, backed by a commitment to quality, craftsmanship, and exceptional customer experience.

As we continue to scale our digital business, we are focused on building strong customer relationships and delivering a seamless shopping journey across every touchpoint.

Job Overview

We are looking for a Customer Relations Executive to manage customer interactions and drive sales through our digital channels. This is a customer-facing role that combines relationship management with sales execution. The ideal candidate will be responsible for converting inquiries into orders, assisting customers with their purchase decisions, and maximizing revenue through effective upselling and cross-selling.

The role requires strong communication skills, a customer-first mindset, and the ability to deliver a smooth end-to-end shopping experience while ensuring high levels of customer satisfaction.

Key Responsibilities

• Handle customer inquiries via calls, WhatsApp, chat, email, and social media platforms.


• Convert inquiries into confirmed orders through timely follow-ups.


• Assist customers with product selection, pricing, and offers.


• Drive revenue through upselling and cross-selling of products.


• Achieve sales targets while maintaining excellent customer experience.


• Provide order updates and post-sales support.


• Coordinate with warehouse and dispatch teams for timely order fulfillment.


• Maintain accurate customer records and interactions in internal systems.

Candidate Profile

• Graduate with 1–3 years of experience in Customer Relationship Management, Inside Sales, or Online Retail (fashion/retail preferred).


• Strong communication, persuasion, and interpersonal skills.


• Sales-oriented mindset with the ability to upsell and cross-sell effectively.


• Good typing skills and professional email etiquette.


• Comfortable using WhatsApp Business, email platforms, Shopify, and MS Office.