Custom Software Engineering Associate

United States Digital Space LLC; Maharashtra; On-site; INR 350,000 - 520,000; Full time

Job summary

The company in India is seeking a Marketing Operations professional with 1–3 years of experience to design and implement HTML email templates, personalize content using AMPscript, and ensure cross-client rendering. The role emphasizes strong analytical skills, attention to detail, and adherence to best practices in email marketing automation.

The position involves campaign planning, template development, testing, and data-driven optimization, with a focus on scalable email operations and

Qualifications

• Proficiency in HTML5 and CSS3 with responsive email templates across clients/devices.
• Email design principles, UX considerations, and deliverability best practices.
• Testing emails across devices/clients to resolve rendering issues.
• Attention to detail for accurate coding and rendering.
• Familiarity with Braze, Eloqua, Adobe Content Builder; AMPscript personalization.
• Knowledge of JavaScript/AMPscript for dynamic content personalization.
• Email automation tools and triggered campaigns knowledge.
• Basic graphic design to assist in visuals for templates.
• SQL queries for data manipulation.
• Ability to set up and analyze A/B tests for optimization.
• Awareness of email accessibility standards.

Responsibilities

• Collaborate with Project Manager and stakeholders to understand campaign objectives and requirements, review briefs, and highlight risks.
• Work with creative teams to integrate visuals into HTML templates.
• Design and develop HTML email templates from PSDs, ensuring compatibility across clients/desktops/mobile.
• Implement dynamic content using AMPscript/SSJS for personalized email experiences.
• Test emails to ensure consistent rendering across clients/devices.
• Identify and resolve HTML/CSS issues during campaign development.
• Understand ticketing tools and document updates for a seamless campaign experience.
• Adhere to SOPs and complete required reports for clients/leadership.

Skills

HTML5

CSS3

Email Templates

AMPscript

JavaScript

SQL

A/B Testing

Accessibility

Marketing Automation

Testing & Troubleshooting

Education

Any Graduation

Job description

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Custom Software Engineering Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years About the company

the company is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and the company Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.the company.com

What would you do?

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects-typically for developing web pages.

What are we looking for?

• Proficiency in HTML5 and CSS3: Strong knowledge and hands‑on experience in coding responsive HTML email templates that render consistently across various email clients and devices.
• Email Design Best Practices: Understanding of email design principles, user experience (UX) considerations, and email deliverability best practices.
• Testing and Troubleshooting: Experience in testing emails across different devices and email clients to identify and resolve rendering issues.
• Attention to Detail: A keen eye for detail to ensure accuracy and consistency in coding and email rendering.
• Marketing Automation platform knowledge: Familiarity with the Braze, Eloqua, Adobe builder knowledge including the use of Content Builder, Data Extensions, and AMPscript for personalization etc.
• JavaScript and AMPscript: Knowledge of JavaScript and AMPscript enables advanced dynamic content personalization and interactivity within emails.
• Email Automation: Familiarity with email automation tools and processes, including journey‑based emails and triggered campaigns.
• Graphic Design: Basic graphic design skills to assist in creating visual elements for email templates.
• SQL: Understanding of SQL queries to work with data
• A/B Testing: Experience in setting up and analyzing A/B tests to optimize email campaign performance.
• Accessibility: Awareness of email accessibility best practices to ensure emails are inclusive and compliant with accessibility standards.

Roles and Responsibilities:

Campaign Planning and Requirements Gathering:

• Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any).
• Collaborate with creative teams to ensure the seamless integration of visual elements into HTML templates.

HTML Email Template Development:

• Design and develop HTML email templates (from PSDs) optimized for various email clients, ensuring compatibility and responsiveness across desktop and mobile devices.
• Implement dynamic content and personalized elements using personalization languages (example AMPscript or SSJS) to create dynamic and personalized email experiences.

Email Build Testing:

• Conduct thorough testing to verify email rendering across different email clients and devices to ensure consistent display and functionality.

Email Design Best Practices:

Troubleshooting and Issue Resolution:

• Identify and resolve any HTML/CSS‑related issues that may arise during email campaign development or execution.

Work Orchestration and Data Hygiene:

• Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.
• Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.
• Complete all required reports so that accurate numbers are reported to both client and leadership

Any Graduation