CRO Specialist (Shopify eCommerce)

Mediagram; India; On-site; INR 600,000 - 900,000; Full time

Job summary

Mediagram is looking for a full-time CRO Specialist to enhance conversion rates and customer experiences in its eCommerce team. The role involves analyzing customer behavior, running tests, and improving overall store performance across various Shopify brands.

Ideal candidates will have a strong background in CRO, familiarity with analytics tools, and a knack for problem-solving. Join us to make impactful improvements in our customer journey!

Qualifications

• Experience with CRO and Shopify stores.
• Strong understanding of eCommerce psychology and customer behaviour.
• Experience with analytics and heatmap tools.

Responsibilities

• Improve conversion rates across product pages, landing pages, and funnels.
• Analyse customer behaviour using tools like Clarity, Hotjar, GA4, and Triple Whale.
• Identify conversion bottlenecks and recommend solutions.
• Run tests on layouts, offers, headlines, pricing, bundles, and page designs.
• Improve mobile experience and customer journey.

Skills

CRO

Data analysis

Customer experience

Problem-solving

Tools

Clarity

Hotjar

GA4

Triple Whale

Replo

PageFly

Job description

We are looking for a full-time CRO Specialist to join our growing eCommerce team. This role is focused on improving conversion rates, customer experience, and overall store performance across multiple Shopify brands. We're looking for someone who understands customer behavior, data analysis, testing, and optimisation, not just design or development.

What You'll Do:

• Improve conversion rates across product pages, landing pages, and funnels
• Analyse customer behaviour using tools like Clarity, Hotjar, GA4, and Triple Whale
• Identify conversion bottlenecks and recommend solutions
• Run tests on layouts, offers, headlines, pricing, bundles, and page designs
• Improve mobile experience and customer journey
• Work closely with our team to implement and measure CRO initiatives

Requirements:

• Experience with CRO and Shopify stores
• Strong understanding of eCommerce psychology and customer behaviour
• Experience with analytics and heatmap tools
• Problem-solving mindset with strong attention to detail
• Experience with Replo or PageFly is a plus