Creative Copy Writer

Social Pill Pvt. Ltd.; Mumbai; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Social Pill Pvt. Ltd. is seeking a copywriter to craft hooks, captions, and scripts for brands across formats. You will partner with designers, the video team, and account managers from first idea to final post.

The role values original ideas and a strong command of English, with 2+ years in agency or brand teams. Based in Andheri West, Mumbai, this role offers a fast-paced, collaborative environment and growth opportunities.

Qualifications

• 2+ years of copywriting experience in an agency or brand team.
• Portfolio showing range and original ideas.
• Strong written English with tone adaptability across brands.
• Knowledge of social platforms and what works on them.

Responsibilities

• Develop campaign ideas, taglines, and content concepts from client briefs.
• Pitch ideas to creative and account teams; refine with feedback.
• Write captions, hooks, ad copy, website copy, and emails in brand voice.
• Write scripts for reels, videos, and explainers; proofread for client standard.
• Collaborate with designers and video editors; meet briefs and timelines.

Skills

Copywriting

Strong written English

Social media understanding

Open to feedback

Job description

If you can turn a one-line brief into a hook people remember, this role is for you. At Social Pill, you will come up with ideas and write the words behind them: campaign concepts, taglines, reel scripts, and social-first content for a mix of brands. The pace is fast, the client mix is varied, and the opportunity is real: writing that shapes how audiences see a brand. You'll work closely with designers, the video team, and account managers, from first idea to final post.

Key Responsibilities:

Ideas & Concepts

• Develop campaign ideas, taglines, and content concepts from client briefs.
• Pitch ideas to the creative and account teams, and refine them with feedback.
• Stay on top of trends, formats, and cultural moments that can work for our brands.

Copywriting

• Write captions, hooks, ad copy, website copy, and email content in each brand's tone of voice.
• Write scripts for reels, videos, and explainers.
• Proofread and edit all copy to a client-ready standard.
• Partner with designers and video editors to bring ideas to life.
• Work with account managers to meet briefs, timelines, and client feedback.
• Turn around revisions quickly without losing quality.

Workflow

• Keep copy documents, content calendars, and versions organised.

Requirements:

• 2+ years of experience in copywriting, preferably in an agency or brand team.
• A portfolio that shows range and original ideas. We value this more than your resume.
• Strong written English, with the ability to adapt tone across brands.
• Good understanding of social media platforms and what makes content work on them.
• Basic SEO and ad copy knowledge is a plus.
• Experience writing video scripts is a plus.
• Organised, open to feedback, and able to handle multiple briefs at once.

What We're Offering:

Social Pill has spent 7+ years building strong client relationships and creating award-winning work. This role gives you a diverse client roster, an idea-first and collaborative culture, regular creative reviews, and a clear growth path as we scale. Based in Andheri West.