Corporate Partnerships – Business Development Executive

Sova Health

Gurugram District

On-site

INR 1,200,000 - 1,800,000

Full time

14 days+

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Job summary

Sova Health seeks a high-energy Business Development professional to build its Corporate Partnerships channel. You will identify target organisations, engage decision-makers and drive qualified meetings for Gut Health & Preventive Health programmes.

This individual contributor role involves building prospect databases, running personalised outbound campaigns and collaborating with senior leadership to activate corporate accounts.

Qualifications

2–5 years of B2B sales / corporate partnerships experience.
Proven outbound prospecting and stakeholder outreach.
Strong written and verbal communication with senior stakeholders.
Experience with CRM and presenting professional decks.
Familiarity with AI tools to improve sales productivity.

Responsibilities

Build and own the corporate prospecting engine.
Identify decision-makers and initiate conversations.
Schedule qualified meetings and drive pipeline.
Create personalised outbound campaigns across channels.
Maintain CRM and account information, mapping decisions.

Skills

B2B sales

Outbound prospecting

Corporate partnerships

Stakeholder management

LinkedIn outreach

PowerPoint presentations

AI-powered sales tools

Account mapping

CRM proficiency

Independent with targets

Tools

Apollo.io

Lusha

LinkedIn Sales Navigator

Google

AI prospecting tools

Job description

LinkedIn Sales Navigator

Experience: 2–5 years

Function: Corporate Partnerships / B2B Sales

Reporting to: Corporate Partnerships Manager / Head of Partnerships

About Sova Health

Sova Health is a precision health and personalised nutrition company focused on helping individuals and organisations take a proactive approach to health.

We combine health assessments, gut-health interventions, personalised nutrition and supplementation to help people understand their health better and take actionable steps towards improving it.

We are building our Corporate Preventive Health business, partnering with organisations to make preventive health accessible to their employees through engaging, measurable and personalised health programmes.

About The Role

We are looking for a high-energy, tech-savvy Business Development professional to help build Sova Health's Corporate Partnerships channel.

Your primary responsibility will be to identify the right organisations and decision-makers, initiate conversations, generate qualified meetings and help convert corporates into Sova's Gut Health & Preventive Health Programmes.

This is an individual contributor role with significant ownership.

You will be expected to independently build prospect databases, identify the right stakeholders, run highly personalised outbound campaigns and create a consistent pipeline of corporate opportunities.

You will work closely with senior leadership, who will take the lead on important meetings, negotiations and corporate activation.

What You Will Do

Build and Own the Corporate Prospecting Engine

Build a high-quality database of target organisations and decision-makers across:

CHROs
HR Heads
CPOs
Total Rewards / C&B Heads
Employee Engagement / EX Heads
Business Heads
Founders / CXOs
Admin / Workplace / People teams

Use Tools Such As

Apollo.io
Lusha
LinkedIn Sales Navigator
LinkedIn
Google
AI-powered prospecting and research tools

You will be expected to find the right company, identify the right stakeholder and understand the organisation before reaching out.

Run AI-Enabled Outbound Campaigns

Build Highly Personalised Outbound Campaigns Across

Email
LinkedIn
WhatsApp where appropriate
Other relevant channels

Use AI Effectively To

Research companies and stakeholders
Identify relevant business triggers
Personalise messaging
Draft emails
Create follow-up sequences
Generate account-specific talking points
Research the prospect before meetings
Improve response rates through experimentation

The expectation is not mass emailing.

We want someone who can use technology and AI to achieve the productivity of a much larger sales team while maintaining high-quality, relevant communication.

Generate Qualified Corporate Meetings

Your primary KPI will be qualified meetings generated with relevant corporate decision-makers.

You Will

Prospect
Initiate conversations
Follow up consistently
Qualify requirements
Understand employee wellness priorities
Identify potential programme fit
Schedule meetings with Sova's senior team
Maintain the pipeline until the opportunity is closed/activated

You should be comfortable hearing "no", "not interested", "send me details" and "call me later" and systematically converting these into future opportunities wherever relevant.

Understand and Pitch Sova's Corporate Proposition

You will need to understand Sova's corporate programmes well enough to communicate the proposition to different stakeholders.

The Core Employee Journey Includes

Employee Awareness

Webinars / Seminars

Employee Engagement

Gut health consultation

Personalised Intervention

Gut health testing

Personalised Solutions

Custom probiotics / supplementation

Nutrition

Personalised nutrition plans

Continued Engagement

Follow-ups / preventive health interventions

In Addition, Sova's Corporate Proposition Can Include

OGHI – Organisational Gut Health Index
AI-powered health assessments
Corporate health assessments
CXO / leadership health programmes
Employee wellness programmes

You will not be expected to be a medical expert, but you must be able to understand the proposition and communicate it clearly and responsibly.

Create Account-Specific Presentations & Proposals

Different organisations will have different objectives.

You May Need To Create Or Customise

Corporate pitch decks
Employee programme presentations
Webinar proposals
Seminar proposals
OGHI presentations
CXO programme presentations
Commercial proposals
Account-specific one-pagers

You should be comfortable using PowerPoint / Google Slides / Canva and AI tools to create professional presentations.

Support Corporate Activation

Once a corporate shows interest, you will work with the senior team and internal stakeholders to move the account towards activation.

This Can Include

Coordinating webinars
Scheduling employee seminars
Sharing employee communication material
Coordinating registration
Managing follow-ups
Tracking employee participation
Coordinating testing / consultation journeys
Tracking corporate-level performance
Identifying opportunities for expansion

The Objective Is Not Simply

"Meeting booked."

The Objective Is

Meeting → Proposal → Pilot → Employee Activation → Revenue → Expansion

Own CRM & Pipeline Discipline

All activity should be accurately captured in Sova's CRM.

You Will Maintain

Account information
Contact information
Decision-maker mapping
Outreach history
Meeting status
Opportunity stage
Next action
Proposal status
Pilot status
Revenue
Follow-up dates

You should be comfortable working with LeadSquared or similar CRM systems.

What We're Looking For

Must-have

2–5 years of experience in B2B sales / business development / corporate partnerships
Strong experience in outbound prospecting
Experience selling to corporates / HR / senior stakeholders
Excellent written and verbal communication
Strong LinkedIn and email outreach skills
Experience with tools such as Apollo, Lusha, Sales Navigator or equivalent
Comfortable using AI tools to improve sales productivity
Strong research and account-mapping skills
Ability to create professional presentations
Strong follow-up discipline
Comfortable working independently with targets

Good to have