Corporate Marketing Manager

Health Bloom; Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Health Bloom in Bengaluru seeks a Corporate Marketing & Insurance Partnerships Manager to drive growth through strategic marketing, corporate partnerships, and insurance empanelments.

The role focuses on expanding market presence, building long-term relationships with corporate clients and healthcare stakeholders, promoting wellness programs, and identifying new business opportunities while ensuring brand visibility and revenue growth.

Qualifications

• Background in healthcare marketing, hospital development, or diagnostics marketing.
• Experience handling insurance relations, TPAs, and corporate wellness programs.
• Strong network with corporate HR, insurance, healthcare, and wellness sectors.

Responsibilities

• Identify, develop, and manage corporate accounts, insurance companies, TPAs, and institutional partnerships to drive growth.
• Establish and maintain relationships with HR teams and corporate decision-makers.
• Negotiate and execute healthcare agreements, wellness programs, and insurance empanelment contracts.
• Coordinate onboarding, documentation, credentialing, and renewals for partnerships.
• Develop customized healthcare solutions and wellness initiatives for corporate clients.
• Track market trends and partnership performance; prepare reports.

Skills

Healthcare marketing

Hospital business development

Diagnostics marketing

Insurance relations

Corporate healthcare sales

Network with HR/insurance/healthcare

Job description

The Corporate Marketing & Insurance Partnerships Manager is responsible for driving business growth through strategic marketing initiatives, corporate healthcare partnerships, insurance and TPA empanelments, and referral network development. The role focuses on expanding the organization's market presence, building long-term relationships with corporate clients and healthcare stakeholders, promoting healthcare services and wellness programs, and identifying new business opportunities while ensuring consistent brand visibility and revenue growth.

The Corporate Marketing & Insurance Partnerships Manager is responsible for driving business growth through strategic marketing initiatives, corporate healthcare partnerships, insurance and TPA empanelments, and referral network development. The role focuses on expanding the organization's market presence, building long-term relationships with corporate clients and healthcare stakeholders, promoting healthcare services and wellness programs, and identifying new business opportunities while ensuring consistent brand visibility and revenue growth.

Tasks

Key Responsibilities

Identify, develop, and manage corporate accounts, insurance companies, TPAs, and institutional partnerships to drive business growth.

• Establish and maintain relationships with HR teams, corporate decision-makers, insurance providers, and healthcare benefit managers.
• Negotiate and execute corporate healthcare agreements, wellness programs, annual health check-up packages, and insurance empanelment contracts.
• Coordinate onboarding, documentation, credentialing, and renewal processes for insurance and corporate partnerships.
• Develop customized healthcare solutions and wellness initiatives for corporate clients and institutional partners.
• Monitor utilization, revenue performance, and service delivery for corporate and insurance accounts.
• Act as the primary point of contact for corporate clients, insurance companies, and TPAs to address operational and service-related requirements.
• Identify new partnership opportunities with employers, industry associations, educational institutions, and government organizations.
• Conduct presentations, business meetings, and networking activities to expand the organization's corporate reach.
• Collaborate with operations, clinical, and finance teams to ensure smooth execution of corporate and insurance services.
• Track market trends, competitor activities, insurance industry developments, and emerging partnership opportunities.
• Prepare periodic reports on partnership performance, revenue generation, account growth, and business development activities.
• Ensure compliance with contractual obligations, service-level agreements (SLAs), and organizational policies.

Location

795, 4th Main Rd, BEML Layout 6th Stage, BEML Layout, Whitefield, Bengaluru, Karnataka 560066

Requirements

Required Skills & Qualifications

Experience in healthcare marketing, hospital business development, diagnostics marketing, insurance relations, or corporate healthcare sales.

• Experience handling insurance companies, TPAs, corporate wellness programs, hospital/clinic empanelments, and healthcare partnerships.
• Strong network within corporate HR, insurance, healthcare, and wellness sectors.
• Full time & / consultancy basis