Corporate Communication - Associate Business Manager

Puretech Digital; Mumbai; On-site; INR 800,000 - 1,100,000; Full time

Job summary

Puretech Digital is seeking a 4–6 year experienced Corporate Communication Associate Business Manager to manage brand presence across platforms and drive internal and external communications. The role requires strategic thinking, content planning, and cross-functional coordination with leadership and design teams.

You will own content calendars, lead thought leadership efforts, and coordinate awards submissions while ensuring brand tone and platform suitability across LinkedIn, Instagram, and

Qualifications

• 4–6 years in corporate communications or brand storytelling.
• Experience managing brand social media pages.
• Experience in internal communication or employer branding is preferred.
• Ability to coordinate with leadership, design, copy, video, and business teams.

Responsibilities

• Own content calendar for Instagram and LinkedIn with calendars, formats, captions, and timelines.
• Plan and execute internal communications initiatives with cross-functional teams.
• Track awards and industry recognition, including deadlines and categories.
• Prepare clear briefs for design and video teams and ensure quality control.
• Coordinate with leadership and stakeholders to deliver brand marketing deliverables.
• Support thought leadership and agency positioning across services like performance marketing and branded content.

Skills

Social media planning

Content structuring

LinkedIn & Instagram

Ownership & follow-through

Agency services understanding

Timelines management

Job description

Corporate Communication - Associate Business Manager

4 - 6 years

Full-Time

Role: Corporate Communication - Associate Business Manager

Designation: Associate Business Manager

Experience: 4-6 years

Reporting To: Vice President

Role Objective

The Brand Manager will be responsible for building and managing Puretech Digital's brand presence across external and internal platforms. The role requires someone who can think strategically, plan content, write / structure communication, coordinate with multiple stakeholders, and ensure timely execution of brand marketing initiatives.

This is not just an execution role. The candidate is expected to bring content thinking, ownership, initiative, and brand understanding to the table.

Key Responsibilities

Own the content calendar for Puretech Digital's Instagram and LinkedIn handles across:

• Agency updates
• Service-led content
• Thought leadership
• Trend reports
• Work showcase/case studies
• Culture content
• Leadership content
• Employee Value Proposition
• Hiring / Employer Branding communication
• Events, awards, and milestones

The candidate should be able to plan monthly calendars with post ideas, formats, captions, references, and execution timelines.

Develop content ideas, hooks, captions, carousel structures, reel concepts, and post narratives.

2. Internal Communication

Plan and execute internal communication initiatives such as:

• Digitalogy
• Spill the Beans
• Growth Talks
• Culture-led posts
• Internal announcements and milestones

The candidate will be expected to coordinate with PnC, leadership, internal teams, and design teams to ensure timely execution.

3. Awards & Industry Recognition

Track relevant industry awards, evaluate nomination opportunities, and share recommendations covering:

• Award relevance
• Entry fees
• Deadlines
• Suggested categories
• Required inputs
• Submission timelines

The candidate will also be responsible for coordinating entries, case study inputs, and submission requirements with internal teams.

4. Creative Briefing & Quality Control

Prepare clear briefs for design and video teams and review outputs before final approval.

The candidate should check for:

• Brand tone
• Visual hygiene
• Format correctness
• Platform suitability
• Alignment with brief

5. Stakeholder Coordination

Work closely with leadership, service heads, design, copy, video, social media, PnC, and business teams to collect inputs and close brand marketing deliverables.

The candidate must be able to manage follow-ups, track dependencies, and proactively flag delays or blockers.

6. Thought Leadership & Agency Positioning

Support content that strengthens Puretech Digital's position as a 360° digital agency across services such as:

• Performance marketing
• Branded content
• AI-led marketing

Track monthly performance across Puretech Digital's social channels and share simple but useful learnings.

Reports should include:

• Content learnings
• Format learnings
• Recommendations for the next month

Required Skills

• Social media and content planning experience
• Ability to structure ideas clearly
• Good understanding of LinkedIn and Instagram content
• Ownership and follow-through
• Basic understanding of agency services
• Ability to manage timelines and multiple projects
• Comfort with feedback and quick iterations

Preferred Background

• Digital agency / creative agency / integrated marketing agency experience
• Experience managing brand social media pages
• Experience in internal communication or employer branding
• Exposure to awards, case studies, newsletters, or thought leadership content
• Ability to work with leadership teams and cross-functional stakeholders