Copywriter Leading D2C Brand

WinnerBrands; Bengaluru; Hybrid; INR 720,000 - 880,000; Full time

Benefits offered by this job

Flexible hybrid working setup

End-to-end exposure to various marketing channels

Job summary

A leading home interiors and design brand in Bengaluru seeks a Copywriter for their in-house creative team. This role is perfect for those starting their journey in advertising or brand marketing, offering exposure to digital, print, and outdoor media. Responsibilities include crafting scripts for digital content and retail communication. Ideal candidates should have a strong command of English, the ability to adapt their writing style, and a keen eye for detail. Join a fast-paced environment where your contributions are impactful from Day 1.

Qualifications

• Must be based in Bengaluru.
• Strong command of English with a clear writing voice.
• Comfortable balancing brand storytelling and performance-driven copy.

Responsibilities

• Write short scripts for digital videos and social media.
• Create in-store display copy and retail communication.
• Develop website content and campaign landing pages.
• Craft promotional messaging and print creatives.

Skills

Strong command of English

Ability to adapt tone and style

Receptive to feedback and quick iterations

Ownership mindset and attention to detail

Curious and eager to learn

Tools

ChatGPT

Canva

Google Workspace

Job description

Experience: 2-4 years

Reporting to: Senior Content Writer

Compensation: Upto 8LPA

Work Mode: Hybrid (3 days WFH)

Brand Overview:

one of India’s leading home interiors and design‑led consumer brands, known for making beautiful, functional homes accessible through a tech‑enabled, customer‑first approach.

Operating at scale across India, they combine strong design sensibility, sharp marketing, and performance‑led growth. The brand has a strong presence across digital platforms, retail studios, print, and large‑format outdoor media, making marketing a high‑impact, highly visible function.

The in‑house marketing and content team works closely with design, sales, and growth teams to create communication that balances brand storytelling with business outcomes. This role sits at the heart of that ecosystem, contributing to campaigns that customers actually see, engage with, and act on.

Role Overview

They are looking to hire a Copywriter for their in‑house creative team.This role is ideal for someone at the start of their advertising or brand marketing journey who wants hands‑on exposure across digital, print, outdoor, and performance marketing. You’ll work closely with senior creatives and marketers to bring the brand voice to life across every customer touchpoint.

\Job Description

• Short scripts for digital videos, social media reels, and brand films
• In‑store display copy and retail communication
• Website content and campaign landing pages
• Webinar titles, descriptions, and talking points
• Brochures, posters, and sales collateral
• Newspaper ads and print creatives
• Writing sharp, compelling offer callouts and promotional messaging

You’ll also get hands‑on exposure to tools like ChatGPT, Canva, and Google Workspace as part of daily workflows.

Job Requirements

• Must be based in Bengaluru
• Strong command of English with a clear writing voice
• Ability to adapt tone and style across formats and platforms
• Exposure to ATL & BTL communication (print, outdoor, digital, on‑ground)
• Comfortable balancing brand storytelling and performance‑driven copy
• Receptive to feedback and quick iterations
• Ownership mindset with strong attention to detail
• Curious, proactive, and eager to learn

Why you should apply

• End‑to‑end exposure to brand + performance + digital + print + outdoor
• Real responsibility your work goes live from Day 1
• Learn directly from experienced creatives and marketing leaders
• Fast‑paced, collaborative environment where ideas are valued
• Flexible hybrid working setup

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co‑learning with smart peers. Backed by Busybeebrands.com, a pioneering brand‑building firm that has helped some of the most disruptive new‑age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part‑time or full‑time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/