Copywriter

Diamond Atelier; Mumbai; On-site; INR 446,400 - 669,600; Full time

Job summary

A luxury jewelry company is seeking a creative and detail-oriented Copywriter to craft premium content for its upcoming brand in New York City. Responsibilities include writing high-quality copy for social media, creating brand storytelling narratives, and developing website content. Ideal candidates should have 2–6 years of copywriting experience, excellent command of English, and a preference for writing for luxury or fashion brands. Join this innovative team in Mumbai today!

Qualifications

• 2–6 years of experience as a copywriter.
• Strong command of English with excellent grammar and vocabulary.
• Ability to write for luxury, lifestyle, fashion, or jewelry brands is preferred.

Responsibilities

• Write high-quality copy for social media posts, captions, ads, and campaigns.
• Create brand storytelling content for product launches and collection narratives.
• Write website content, including landing pages, brand pages, and product descriptions.

Skills

Strong command of English with excellent grammar and vocabulary

Experience writing for luxury, lifestyle, fashion, or jewelry brands

Understanding of social media trends

Ability to write premium, minimal, playful, bold content

Job description

Diamond Atelier is a New York–headquartered lab-grown diamond company specializing in premium loose diamonds for B2B clients across the USA. As we continue to grow, we are building our own jewelry brand in New York. Our manufacturing factories are located in Surat, and we have supporting creative and operational teams in Mumbai (Andheri West) and Delhi.

We are looking for a creative and detail-oriented Copywriter who can craft sharp, premium, and persuasive content for our upcoming luxury jewelry brand in New York City. The ideal candidate should understand brand voice, storytelling, and how to write copy that feels modern, elegant, and high-converting.

Responsibilities

• Write high-quality copy for social media posts, captions, ads, and campaigns
• Create brand storytelling content for product launches and collection narratives
• Write website content, including landing pages, brand pages, and product descriptions
• Develop taglines, headlines, hooks, and campaign communication
• Collaborate with designers, video editors, and the creative director for content alignment
• Ensure consistent tone of voice across all touchpoints
• Proofread and refine copy to maintain premium quality and clarity

Qualifications

• 2–6 years of experience as a copywriter
• Strong command of English with excellent grammar and vocabulary
• Ability to write for luxury, lifestyle, fashion, or jewelry brands (preferred)
• Strong understanding of social media trends and conversion-based writing
• Ability to adapt tone: premium, minimal, playful, bold (as per campaign)