Copywriter

RepIndia; Mumbai; On-site; INR 450,000 - 650,000; Full time

Job summary

RepIndia, a digital-first advertising agency in Mumbai, seeks a copywriter with 1–4 years of experience to transform briefs into engaging ideas for digital campaigns and social content.

You will craft scripts for Reels and brand films, write captions and headlines, and collaborate with designers and strategists to maintain a strong brand voice while translating trends into relevant content. Immediate joining is preferred, with Mumbai meetings expected.

Qualifications

• 1–4 years of copywriting experience in a digital-first ad agency.
• Strong writing, editing and storytelling skills.
• Portfolio with social content and video scripts.

Responsibilities

• Develop ideas and write copy for digital campaigns and social media.
• Write scripts for Reels, digital video commercials (DVCs) and brand films.
• Craft captions, headlines and brand narratives tailored to different audiences.
• Collaborate with designers, strategists and the creative team to bring ideas to life.
• Translate Instagram trends and cultural insights into relevant brand content.
• Refine and proofread copy to ensure clarity, accuracy and a consistent brand voice.

Skills

Copywriting

Editing

Storytelling

Social media

Brief interpretation

Deadline management

Job description

Copywriter | Mumbai | 1–4 Years of Experience

About RepIndia

RepIndia is a digital-first advertising agency bringing together creativity, strategy and storytelling.

We help brands connect with audiences through campaigns, content and digital experiences.

We’re looking for a copywriter who can turn a brief into an idea worth paying attention to.

What You’ll Do

• Develop ideas and write copy for digital campaigns and social media.
• Write scripts for Reels, digital video commercials (DVCs) and brand films.
• Craft captions, headlines and brand narratives tailored to different audiences.
• Collaborate with designers, strategists and the creative team to bring ideas to life.
• Translate Instagram trends and cultural insights into relevant brand content.
• Refine and proofread copy to ensure clarity, accuracy and a consistent brand voice.

What We’re Looking For

• 1–4 years of copywriting experience, preferably in a digital-first advertising agency.
• A portfolio showcasing social content, campaign ideas and video scripts.
• Strong writing, editing and storytelling skills.
• An understanding of digital platforms, Instagram trends and short-form video.
• The ability to interpret briefs, take feedback and manage multiple deadlines.
• Immediate joiners preferred; available to meet our creative team in Mumbai.