Copywriter

Brand Zone; Hyderabad; On-site; INR 279,000 - 335,000; Full time

Job summary

Brand Zone seeks a Copywriter in Hyderabad to craft clear, compelling copy for advertisements, digital campaigns, social media, and websites. You will brainstorm with the creative and marketing teams, draft and refine copy, and ensure brand consistency across channels.

You should research client industries, understand customer personas, and collaborate with designers and account managers to build cohesive, high-impact campaigns. Portfolio is mandatory.

Qualifications

• Strong writing skills across formats.
• Excellent communication for cross-functional teams.
• Proficient proofreading with grammar, style and consistency.
• Foundational understanding of marketing principles and how copy supports campaigns.
• Bachelor's degree as listed in qualifications.

Responsibilities

• Develop clear, compelling copy for ads, digital campaigns, social media, and websites.
• Brainstorm concepts with creative and marketing teams.
• Draft and refine copy; ensure brand consistency.
• Adapt messaging for different channels and audiences.
• Research client industries and understand customer personas.
• Collaborate with designers and account managers to create cohesive campaigns.

Skills

Copywriting

Editing & proofreading

Communication

Marketing basics

On-site collaboration

Education

Bachelor's degree in Communications/Advertising/Journalism/Marketing

Job description

Company Description

Brand Zone is a creative agency built on innovation, strategy, and storytelling, crafting campaigns that form emotional connections and deliver measurable business results. Guided by the belief that every advertisement should inspire and create impact, the agency transforms brands into memorable names with strong recall. The team combines bold creativity with data-driven insights to design experiences that resonate with audiences and support sustainable growth. At Brand Zone, marketing is about positioning brands for a future of limitless potential and helping clients unlock new opportunities in their markets.

Role Description

This is a full-time, on-site Copywriter role based in Hyderabad. The Copywriter will develop clear, compelling copy for advertisements, digital campaigns, social media, websites, and other marketing materials that align with client brand strategies. Day-to-day responsibilities include brainstorming concepts with the creative and marketing teams, drafting and refining copy, ensuring brand consistency, and adapting messaging for different channels and target audiences. The role also involves researching client industries, understanding customer personas, and collaborating closely with designers and account managers to create cohesive, high-impact campaigns.

Qualifications

• Strong Writing skills with the ability to craft clear, engaging, and persuasive copy across multiple formats.
• Excellent Communication skills for collaborating with cross-functional teams and presenting ideas clearly.
• Proficient in Proofreading, with attention to grammar, style, and consistency.
• Foundational understanding of Marketing principles and how copy supports campaign objectives.
• Bachelors degree in Communications, Advertising, Journalism, Marketing, or a related field (or equivalent practical experience).
• Ability to work on-site in Hyderabad and manage multiple projects with tight deadlines.
• Familiarity with digital platforms, social media trends, and basic content management tools is an advantage.

A few things to know before you apply

Experience

We're ideally looking for 1-3 years of experience, preferably with an advertising/creative agency. Social media agency experience is welcome, but social media alone is not the primary criterion.

Writing experience

A good mix of B2C and B2B writing is ideal. Purely B2B experience may not be as advantageous for this role. However, if you come from a strong technical/content writing background and are looking to make the switch to advertising and copywriting, we'd be happy to consider you.

Freshers

If you're a fresher with a genuine interest in learning the craft of copywriting, you're welcome to apply too. What matters most is your writing ability, curiosity and willingness to learn.

Portfolio is mandatory

Please submit your portfolio along with your application. Applications without a portfolio will not be considered.

Compensation

The indicative salary range for this role is ₹25,000-₹30,000 per month, depending on experience and suitability. Candidates with stronger or relevant experience may be considered for higher compensation.