Conversion Rate Optimization (Cro) Specialist & Website Designer

Rapid Solutions; Gujarat; On-site; INR 400,000 - 900,000; Full time

Job summary

Rapid Solutions, a performance marketing agency in Ahmedabad, seeks a CRO Specialist & Website Designer to diagnose why pages fail to convert, redesign them, and prove results. You’ll use GA4, heatmaps, and session recordings to form hypotheses, then implement fixes in WordPress/Elementor or via production specs.

You will craft compelling headlines, CTAs, and form copy for a US audience, run A/B tests, and report leads and CPL. In-office, full-time role.

Qualifications

• 3-5 years in web design, UI/UX or CRO
• Real examples of conversion improvements with before-and-after numbers
• Strong Figma skills and mobile-first design judgement
• Working knowledge of GA4, Google Ads conversion tracking, and one session-recording tool (Microsoft Clarity, Hotjar)
• WordPress and Elementor
• Excellent written English — these pages have to sell to US customers

Responsibilities

• Audit landing pages and funnels using GA4, Google Ads, heatmaps and session recordings
• Design high-converting landing pages and website sections in Figma, mobile-first
• Build in WordPress / Elementor, or hand production-ready specs to our developers
• Write headlines, CTAs and form microcopy for a US audience
• Run A/B tests, set up conversion tracking, and report results in leads and cost per lead
• Present findings to US clients on video calls

Skills

CRO

Web design

UI/UX

Figma

GA4

Google Ads

Microsoft Clarity

Hotjar

WordPress

Elementor

A/B testing

Tools

GA4

Google Ads

Microsoft Clarity

Hotjar

Figma

WordPress

Elementor

Job description

Conversion Rate Optimization (CRO) Specialist & Website Designer | Ahmedabad (Full-time, in-office)

We're a performance marketing agency building and optimising websites and landing pages for US clients. We're hiring someone who can find why a page isn't converting, redesign it, and prove the change worked.

This is not a visual-only design role. You'll work from GA4, Google Ads data, heatmaps and session recordings, form a hypothesis, design the fix in Figma, build it, and measure the result.

What you'll do

• Audit landing pages and funnels using GA4, Google Ads, heatmaps and session recordings
• Design high-converting landing pages and website sections in Figma, mobile-first
• Build in WordPress / Elementor, or hand production-ready specs to our developers
• Write headlines, CTAs and form microcopy for a US audience
• Run A/B tests, set up conversion tracking, and report results in leads and cost per lead
• Present findings to US clients on video calls

What you need

• 3-5 years in web design, UI/UX or CRO, including at least one year on pages measured by conversion rate
• Real examples of conversion improvements with before-and-after numbers
• Strong Figma skills and mobile-first design judgement
• Working knowledge of GA4, Google Ads conversion tracking, and one session-recording tool (Microsoft Clarity, Hotjar)
• WordPress and Elementor
• Excellent written English — these pages have to sell to US customers

Good to have

HTML/CSS, Next.js or React sites, hands-on Google Ads experience, US service-business clients (medspa, financial services, home services), call tracking or CRM.

Details

• Full-time, in-office in Ahmedabad
• ₹4,00,000 - ₹9,00,000 per year, based on demonstrated results

Pay: ₹400,000.00 - ₹900,000.00 per year

Experience:

• conversion rate optimization (CRO): 1 year (Required)
• Figma: 3 years (Required)

Work Location: In person