Content Executive

Duruper; Bengaluru; On-site; INR 360,000 - 600,000; Full time

Job summary

Duruper is looking for a Growth Content Associate who can own the full content lifecycle—from ideation to creation, publishing, and performance tracking. You will craft high-performing social media content and use AI tools to boost speed, creativity, and impact.

Responsibilities include generating ideas, producing short-form content for Instagram, captions and hooks, publishing across platforms, tracking performance, and collaborating with designers to optimize content based on trends.

Qualifications

• Portfolio showcasing previous content work.
• Hands-on experience in content creation and basic video editing.
• Familiarity with AI tools (ChatGPT, Claude, etc.) for content enhancement.

Responsibilities

• Generate engaging content ideas aligned with marketing goals.
• Create short-form content (Reels, posts, carousels), including scripts, captions, and hooks.
• Use tools like Canva, CapCut, and AI platforms for content creation.
• Publish and manage content across social media platforms (primarily Instagram).
• Track and analyze content performance (views, engagement, reach).
• Continuously optimize content based on insights and trends.

Skills

Social media

Instagram Reels

Content creation

Video editing

AI tools

Idea generation

Portfolio

Tools

Canva

CapCut

ChatGPT

Claude

Job description

If content, creativity, and growth are your strengths, we want to hear from you. Join our team at Duruper!

Job Summary

We are looking for a creative and execution-driven Growth Content Associate (Content Executive) who can own the complete content lifecycle—from ideation to creation, publishing, and performance tracking. The ideal candidate is skilled in creating high-performing social media content and leveraging tools (including AI) to enhance speed, creativity, and impact.

Salary:INR 3,60,000 - 6,00,000 / year

Experience:0 - 3 years

Type:Full Time

Generate engaging content ideas aligned with marketing goals.

Create short-form content (Reels, posts, carousels), including scripts, captions, and hooks.

Use tools like Canva, CapCut, and AI platforms for content creation.

Publish and manage content across social media platforms (primarily Instagram).

Track and analyze content performance (views, engagement, reach).

Continuously optimize content based on insights and trends.

Collaborate with designers and team members when required.

Mandatory Requirements

Strong understanding of social media platforms (especially Instagram/Reels).

Hands-on experience in content creation and basic video editing.

Ability to generate ideas and execute consistently.

Familiarity with AI tools (ChatGPT, Claude, etc.) for content enhancement.

Portfolio showcasing previous content work.