Content Creator

Varahe Analytics Private Limited; Khordha; On-site; INR 400,000 - 600,000; Full time

Job summary

Varahe Analytics Bhubaneshwar-based team seeks an Odia content creator for our communications work across India. You will craft engaging social media content, edit and schedule assets, and shape political messaging that resonates with diverse audiences.

Independent content management, multimedia production, trend analysis, and collaboration with designers are core. A background in Mass Communication or Political Science helps, and a passion for Indian politics is essential.

Qualifications

• Proficiency in Odia is essential.
• Proven content creation experience with a portfolio.
• Strong understanding of social media trends and platforms.
• Keen interest in Indian politics and regional dynamics.
• Creative mindset with fresh, innovative ideas.
• Ability to manage social media assets independently.
• Flexible to changing political scenarios and content strategies.
• Bachelor's degree in Mass Communication, Journalism, Political Science, or related field.

Responsibilities

• Develop engaging content for various social media platforms aligned with campaign goals.
• Drive social media assets independently, including creation, curation, and scheduling.
• Edit and refine content to ensure high quality.
• Collaborate with the communications team on strategic messaging.
• Engage audiences and tailor content to resonate with perspectives.
• Produce multimedia elements (graphics, videos, infographics) to enhance impact.
• Stay updated on political trends and cultural nuances in India.
• Collaborate with designers and video editors for content integration.
• Analyze content performance and optimize strategies based on data.

Skills

Odia proficiency

Content creation

Social media savvy

Political awareness

Creativity

Independence

Adaptability

Education

Bachelor's Degree

Job description

Location: Bhubaneshwar, for projects across India

About Varahe Analytics:

Varahe Analytics is one of India’s premier integrated political consulting firms, specializing in building data-driven 360-degree election management. We help our clients with strategic advice and implementation, combining data-backed insights and in-depth ground intelligence into a holistic electoral campaign.

We are passionate about our democracy and the politics that shape our world. We draw on some of the sharpest minds from distinguished institutions and diverse professional backgrounds to help us achieve our goal of building electoral strategies that spark conversations, effect change, and help shape electoral and legislative ecosystems in our country.

About the Team:

As a part of the Communications Team, you will have an unique opportunity to perform original research and analysis relating to legislations, committee reports and the overall functioning of the Parliament and state legislations. This may include interacting with the country’s legislators and decision makers and bringing them. The work that we do is one of the most cutting edge and impactful work creating impact and helping shape our country.

What Would This Role Entail?

• Content Creation: Develop engaging and culturally relevant content for various social media platforms, ensuring alignment with the political narrative and campaign goals.
• Independent Content Management: Drive social media assets independently, taking ownership of content creation, curation, and scheduling across platforms.
• Content Editing: Ensure high-quality content by editing and refining content as needed.
• Strategic Messaging: Collaborate with the communication team to develop content that effectively communicates political messages, ideologies, and campaign initiatives.
• Audience Engagement: Foster active engagement with audiences, understanding their sentiments, and tailoring content to resonate with their perspectives.
• Multimedia Production: Utilize multimedia elements such as graphics, videos, and infographics to enhance the visual appeal and impact of content.
• Trend Analysis: Stay updated on political trends, news, and cultural nuances in India, incorporating these insights into the content strategy.
• Collaboration: Collaborate with graphic designers, video editors, and other team members to ensure the seamless integration of content across various channels.
• Analytics and Optimization: Monitor and analyze the performance of content, using data to optimize strategies and enhance audience reach and engagement.

Necessary Qualifications/Skills:

• Language Proficiency: Proficiency in Odia language is a must.
• Content Creation Skills: Proven experience in content creation, with a portfolio demonstrating the ability to craft engaging content.
• Social Media Savvy: In-depth understanding of various social media platforms and trends, especially within the context of political landscape.
• Political Awareness: A keen interest in Indian politics, with an understanding of regional political dynamics, ideologies, and current affairs.
• Creativity: Creative mindset with the ability to generate fresh and innovative ideas for content.
• Independence: Capable of independently managing social media assets and content calendars.
• Adaptability: Ability to adapt quickly to changing political scenarios and adjust content strategies accordingly.
• Bachelor's Degree: A bachelor's degree in Mass Communication, Journalism, Political Science, or a related field is preferred. This educational background provides a solid foundation in communication and political understanding.
• Specialization or Coursework: Candidates with specialization or coursework in Content Creation, Digital Marketing, or Political Communication would be advantageous.