Community Marketing Specialist

Eqvista; Kerala; Hybrid; INR 700,000 - 1,100,000; Full time

Job summary

Eqvista, a leading provider of valuations and equity management solutions, is seeking an experienced Community Marketing Specialist to grow our presence across Reddit, Quora, LinkedIn, and other relevant industry platforms.

You will identify conversations, create useful platform-specific content, engage with audiences, build relationships, and translate community insights into actionable feedback for the marketing team, while adapting tone to each community's norms.

Qualifications

• Proven Community Marketing Experience.
• Strong Written English with natural communication across communities.
• Platform knowledge: Reddit, Quora, LinkedIn and audiences.
• Content creation: useful, engaging, platform-specific content.
• Ability to identify what communities care about and tailor messaging.
• Self-directed: manage multiple communities and oversee activity across US hours.
• Portfolio/proof: share examples of communities managed or campaigns contributed to.

Responsibilities

• Identify and monitor relevant communities, subreddits, Quora topics, LinkedIn discussions, and industry forums.
• Participate in conversations with thoughtful, value-driven comments and posts.
• Create and publish platform-specific content for Reddit, Quora, LinkedIn, and others.
• Develop discussion topics, long-form posts, guides, case studies, and answers.
• Adapt content and tone to fit each platform’s culture and rules.
• Provide regular reports and actionable insights to the marketing team.

Skills

Proven Community Marketing Experience

Strong Written English

Platform Expertise

Content Skills

Audience Understanding

Self-Directed

Portfolio/Proof

Tools

SEO tools

Job description

Eqvista is a leading provider of valuations and equity management solutions, trusted by thousands of founders, SMEs, unicorns, and VCs. With over $200 billion in equity valued, Eqvista leverages an AI-powered and human-delivered approach, providing top-rated services through its Real-Time Company Valuation® platform and NACVA-certified analysts. The company is recognized for delivering the fastest, most cost-effective, and accurate valuations, all bundled with a premium cap table platform at no extra cost. Eqvista supports over 23,000 companies with cap table management, equity solutions, and tools for strategic decision-making, ensuring timely updates and unmatched market insights.

Please visit: https://eqvista.com/ to learn more about our company.

We’re looking for an experienced Community Marketing Specialist to build and grow our presence across online communities, particularly Reddit, Quora, LinkedIn, and other relevant industry platforms.

The ideal candidate understands how online communities work and knows how to participate authentically—not just promote a brand. You’ll be responsible for identifying relevant conversations, creating useful content, engaging with audiences, building relationships, and turning community insights into actionable feedback for the marketing team.

You should be comfortable adapting your communication style to different platforms and understand the unwritten norms, moderation practices, and community guidelines that shape each community.

Key Responsibilities

Community Engagement & Growth

• Identify and monitor relevant communities, subreddits, Quora topics, LinkedIn discussions, and industry forums.
• Participate in relevant conversations through thoughtful, helpful, and value-driven comments and posts.

Community Content

• Create and publish platform-specific content for Reddit, Quora, LinkedIn, and other relevant communities.
• Develop discussion topics, long-form posts, guides, case studies, answers, and other educational content based on community interests.
• Adapt content and tone to fit the culture and expectations of each platform.
• Identify frequently asked questions and recurring pain points that can inform future marketing content.
• Ensure community activity follows each platform’s rules, guidelines, and best practices.

Monitoring, Insights & Reporting

• Track community engagement metrics such as reach, upvotes, comments, engagement, referral traffic, brand mentions, and audience sentiment.
• Identify customer pain points, questions, objections, and emerging trends from community conversations.
• Provide regular reports and actionable insights to the marketing team.

Experience

• Proven Community Marketing Experience: Experience managing or actively growing communities on Reddit, Quora, LinkedIn, or similar platforms.
• Strong Written English: Excellent written US-English skills with the ability to communicate naturally across different online communities.
• Platform Expertise: Strong understanding of Reddit, Quora, LinkedIn, and their respective audiences, content formats, community norms, and moderation practices.
• Content Skills: Ability to create useful, engaging, and platform-specific content rather than relying on promotional messaging.
• Audience Understanding: Ability to identify what different communities care about and adapt messaging accordingly.
• Self-Directed: Comfortable working independently, managing multiple communities, and staying active during overlapping US business hours.
• Portfolio/Proof: Ability to share examples of communities you have managed, posts or discussions you have created, or successful community campaigns you have contributed to.

Preferred Qualifications

• Experience in B2B, SaaS, technology, or startup marketing.
• Familiarity with content marketing, SEO, and keyword research.
• Experience working with founders, subject-matter experts, or internal teams to create community content.
• Experience running online discussions, or other community initiatives.
• Competitive salary and performance-based bonuses.
• Flexible work environment (remote/hybrid options).
• Career growth within a fast-scaling marketing team.
• Access to leading SEO tools and professional development resources.