Community & Events Manager

Naturals Ice Cream; Mumbai Suburban; Presencial; INR 900 000 - 1 500 000; Tempo integral

Resumo da oferta

Naturals Ice Cream in Mumbai is seeking an Events & Community Manager to lead end-to-end events, tastings and local-market activations. You will collaborate with PR, creators and partners to craft compelling brand stories and drive community engagement.

The role requires strong planning skills, vendor management and a track record of executing successful consumer-facing experiences. Flexible hours including evenings and weekends may be required.

Qualificações

• Bachelors degree in marketing, communications, hospitality management or a related field.
• 5-8 years of relevant experience across community management, events, PR, influencer marketing, partnerships with food, FMCG, hospitality, lifestyle, retail or other consumer-facing brands.
• Ability to work flexible hours, including evenings and weekends when required for events.
• Strong event planning and execution skills, including venue coordination, vendor management and on-ground event operations.
• Experience working with creators, influencers, media, customers, partners or local organizations.

Responsabilidades

• Conceptualize and execute events, launches, tastings, pop-ups, workshops, community experiences and local-market activations.
• Manage event logistics end-to-end, including venues, vendors, production partners, timelines, permissions and on-ground execution.
• Create post-event reports, performance summaries and content recaps.
• Work closely with PR partners to identify strong brand stories, media opportunities and culturally relevant moments.
• Build relationships with creators, influencers, media, customers, local communities, organizations and potential brand partners.
• Coordinate guest lists, invitations, gifting, creator communication and post-event follow-ups.
• Track events and community performance across metrics such as participation, engagement, footfall, reach, partnerships and customer response.
• Stay plugged into food, lifestyle, entertainment, culture and social media trends and proactively bring relevant ideas to the team.
• Prepare post-event reports, performance summaries, feedback analyses and content recaps, identifying key learnings and opportunities for improvement.
• Gather feedback from attendees, creators and partners to continuously improve event experiences and strengthen long-term community engagement.
• Work cross-functionally with internal teams and external partners to ensure all events, activations and community initiatives align with the brand's overall marketing strategy and business objectives.

Conhecimentos

Event planning

Vendor management

Influencer marketing

Community management

Public relations

Formação académica

Bachelor's degree in marketing/communications/hospitality management

Descrição da oferta de emprego

Role & responsibilities

• Conceptualize and execute events, launches, tastings, pop-ups, workshops, community experiences and local-market activations.
• Manage event logistics end-to-end, including venues, vendors, production partners, timelines, permissions and on-ground execution.
• Create post-event reports, performance summaries and content recaps.
• Work closely with PR partners to identify strong brand stories, media opportunities and culturally relevant moments.
• Build relationships with creators, influencers, media, customers, local communities, organizations and potential brand partners.
• Coordinate guest lists, invitations, gifting, creator communication and post-event follow-ups.
• Track events and community performance across metrics such as participation, engagement, footfall, reach, partnerships and customer response.
• Stay plugged into food, lifestyle, entertainment, culture and social media trends and proactively bring relevant ideas to the team.
• Prepare post-event reports, performance summaries, feedback analyses and content recaps, identifying key learnings and opportunities for improvement.
• Gather feedback from attendees, creators and partners to continuously improve event experiences and strengthen long-term community engagement.
• Work cross-functionally with internal teams and external partners to ensure all events, activations and community initiatives align with the brands overall marketing strategy and business objectives.

Preferred candidate profile

• Bachelors degree in marketing, communications, hospitality management or a related field
• 5-8 years of relevant experience across community management, events, PR, influencer marketing, partnerships with food, FMCG, hospitality, lifestyle, retail or other consumer-facing brands
• Ability to work flexible hours, including evenings and weekends when required for events.
• Strong event planning and execution skills, including venue coordination, vendor management and on-ground event operations.
• Experience working with creators, influencers, media, customers, partners or local organizations.