Business Research Executive

Lenze Mechatronics

Pune District, Bengaluru

On-site

INR 600,000 - 900,000

Full time

14 days+
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Benefits offered by this job

Competitive compensation
Global collaboration opportunities

Job summary

Lenze Mechatronics in Pune/Bengaluru, India, is seeking a Business Research Executive to identify OEMs, research market opportunities, and generate insights for sales and business development teams.

You will build customer profiles, manage CRM records, and generate qualified leads while monitoring industry trends and investments across India. Travel up to 80% across India is involved, with exposure to industrial automation markets.

Qualifications

  • Bachelor’s degree in Mechanical, Electrical, Electronics, Instrumentation, or related Engineering.
  • MBA in Marketing or Business Analytics preferred.
  • Up to 3 years of experience in Market Research, Business Research, Lead Generation, Sales Support, or Business Development.

Responsibilities

  • Identify OEMs, machine builders, and potential customers.
  • Conduct market, competitor, and customer research.
  • Build and maintain customer databases and CRM records.
  • Generate qualified leads and support sales teams.
  • Prepare market intelligence and business opportunity reports.
  • Monitor industry trends, automation projects, and manufacturing investments.

Skills

Market Research
Lead Generation
CRM Management
Advanced Excel
Power BI
SAP
AI Tools
Communication
Analytical Skills

Education

Bachelor's degree in Mechanical, Electrical, Electronics, Instrumentation, or related Engineering
MBA in Marketing or Business Analytics preferred

Tools

Power BI
SAP
AI Tools
CRM Software

Job description

Business Research Executive - Industrial Automation

Location: Pune / Bengaluru, India

Travel: Up to 80% across India

Role Overview

Support Lenze's business growth by identifying new customers, researching market opportunities, and generating insights for sales and business development teams.

Key Responsibilities
  • Identify OEMs, machine builders, and potential customers.
  • Conduct market, competitor, and customer research.
  • Build and maintain customer databases and CRM records.
  • Generate qualified leads and support sales teams.
  • Prepare market intelligence and business opportunity reports.
  • Monitor industry trends, automation projects, and manufacturing investments.
Qualifications
  • Bachelors degree in Mechanical, Electrical, Electronics, Instrumentation, or related Engineering.
  • MBA in Marketing or Business Analytics preferred.
  • Up to 3 years of experience in Market Research, Business Research, Lead Generation, Sales Support, or Business Development.
Required Skills
  • Market Research & Business Analytics
  • Lead Generation & Customer Profiling
  • CRM Management
  • Advanced Excel & Reporting
  • Power BI, SAP, AI Tools
  • Strong communication and analytical skills
What You'll Gain
  • Exposure to Industrial Automation & Motion Control markets.
  • Experience in strategic business development and market intelligence.
  • Global collaboration and learning opportunities.
  • Career growth in industrial marketing and business research.
  • Competitive compensation and benefits.
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