Business Development Manager- HoReCa Sales

Sukhna Foods; Dadri; On-site; INR 600,000 - 900,000; Full time

Benefits offered by this job

Meals provided during working hours

Job summary

Allsure Services Pvt. Ltd. is seeking a result-oriented Business Development Manager for HoReCa & Food Service to generate new business and expand institutional sales across hotels, restaurants, cafés, and cloud kitchens.

The role focuses on acquiring new clients, managing key accounts, running product trials, and negotiating favorable terms to drive revenue growth. Will travel extensively to meet clients and expand our food manufacturing business.

Qualifications

• 3–5 years in HoReCa / Institutional / B2B food sales.
• Experience in Frozen Foods, RTC/RTE, FMCG Foods, or food-service products.
• Existing HoReCa/institutional client network preferred.
• Strong negotiation and deal-closing skills.

Responsibilities

• Acquire new clients across hotels, restaurants, QSRs, cafés, cloud kitchens, caterers and institutions.
• Generate new business and increase sales volumes.
• Build relationships with Purchase Managers, Chefs, F&B Managers, and Procurement Heads.
• Conduct product sampling and trials, and follow-ups for order conversion.
• Negotiate pricing, terms, credit terms, and purchase orders.
• Manage key accounts and develop repeat business.
• Coordinate with Production, Quality, Dispatch, and Accounts teams.
• Achieve monthly sales targets and maintain sales reports.
• Monitor market trends, competitor activity, and new opportunities.
• Travel extensively for client meetings and business development.

Skills

HoReCa sales

New client acquisition

Negotiation

Account management

Job description

Business Development Manager – HoReCa & Food Service

Company: Allsure Services Pvt. Ltd.

Experience: 3-5 years

Work Mode: Full-time, on- site

Job Summary

We are looking for a result-oriented HoReCa & Institutional Sales professional who can generate new business, acquire institutional customers, and increase sales volumes for our food manufacturing business.

The candidate should have relevant experience in Frozen Foods, Ready-to-Cook, Ready-to-Eat, Packaged Foods, FMCG Foods, or Food-Service Products, along with an established network across hotels, restaurant chains, cafés, cloud kitchens, caterers, institutional kitchens, and corporate accounts.

The role will primarily focus on new client acquisition, business development, product trials, commercial negotiations, account activation, and revenue growth.

Key Responsibilities

• Acquire new clients across hotels, restaurants, QSRs, cafés, cloud kitchens, caterers, and institutions.
• Generate new business and increase sales volumes.
• Build relationships with Purchase Managers, Chefs, F&B Managers, and Procurement Heads.
• Conduct product sampling, trials, and follow-ups for order conversion.
• Negotiate pricing, commercial terms, credit terms, and Purchase Orders.
• Manage key accounts and develop repeat business.
• Coordinate with Production, Quality, Dispatch, and Accounts teams.
• Achieve monthly sales targets and maintain sales reports.
• Monitor market trends, competitor activity, and new business opportunities.
• Travel extensively for client meetings and business development.

Required Qualifications & Skills

• 3–5 years in HoReCa / Institutional / B2B Food Sales.
• Experience in Frozen Foods, RTC/RTE, FMCG Foods, or Food-Service Products.
• Existing HoReCa/institutional client network preferred.
• Strong new client acquisition and negotiation skills.
• Knowledge of sampling, quotations, PO cycles, credit terms, and cold-chain requirements.

Annual Salary: 6-9 LPA depending upon the skills and performance during interview.

Working hours: 9 hours followed by 6 days working in week.

Additional benefits: Meals provided during working hours.