Business Development Manager (B2C Sales)

Intellinez; Bengaluru; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Intellinez in Bengaluru is seeking a talented Business Development Manager to lead B2C sales efforts. This role focuses on converting leads into subscribers and driving significant revenue growth.

The ideal candidate will have 5-7 years of experience in sales, proven success in achieving revenue targets, and excellent communication skills in English and Hindi.

Join a vibrant startup and contribute to transforming education through technology!

Qualifications

• 5-7 years of experience in sales and business development.
• Proven track record of achieving revenue targets.
• Strong communication and presentation skills in English and Hindi.

Responsibilities

• Lead B2C sales efforts and convert leads into subscribers.
• Drive revenue growth and customer engagements.
• Manage leads effectively through CRM systems.

Skills

B2C sales experience

Revenue achievement

Communication skills

CRM experience

Negotiation skills

Analytical mindset

Job description

About the Company

MeraTutor.AI is India's award-winning AI tutor designed specifically for K‑12 students. Trusted by students and parents, we are on a mission to make safe, personalised, and affordable AI‑powered learning accessible to every child. As one of India's fastest growing EdTech startups, we are looking for ambitious professionals who are passionate about education, technology, and driving business growth.

Role Overview

We are seeking a highly motivated and revenue‑driven Business Development Manager to lead our B2C sales efforts. This role is focused on converting qualified leads into paid subscribers, driving revenue growth, and building strong relationships with parents and students.

Revenue & Sales Growth

• Own and achieve monthly revenue targets.
• Convert company‑generated leads into paid subscriptions through demos, consultations, and follow‑ups.
• Drive free‑to‑paid conversions from the existing user base.
• Promote annual and premium subscription plans to maximise customer value.
• Reduce early‑stage churn through effective onboarding and customer engagement.
• Monitor and report sales performance, revenue metrics, and conversion rates.

Customer Engagement

• Conduct product demonstrations for parents and students.
• Clearly communicate the value proposition and benefits of MeraTutor.AI.
• Address customer objections and provide tailored solutions.
• Build trust and maintain strong relationships with prospective customers.

Pipeline & CRM Management

• Manage leads effectively through CRM systems.
• Ensure timely follow‑ups and maintain accurate sales records.
• Track lead progression and optimise conversion opportunities.
• Maintain excellent pipeline hygiene and reporting standards.

Cross‑Functional Collaboration

• Work closely with Marketing to improve lead quality and messaging.
• Collaborate with Performance Marketing teams to understand funnel metrics and customer acquisition strategies.
• Share customer insights and feedback with Product and Leadership teams.
• Support referral, community, and partnership‑driven growth initiatives.

Required Skills & Qualifications

Must‑Have

• 5‑7 years of experience in B2C sales, business development, or inside sales.
• Proven track record of achieving or exceeding revenue targets.
• Strong communication and presentation skills in English and Hindi.
• Experience conducting virtual product demos and customer consultations.
• Hands‑on experience with CRM platforms and sales pipeline management.
• Strong negotiation, persuasion, and closing abilities.
• Analytical mindset with an understanding of sales metrics and conversion funnels.

Preferred

• Experience in EdTech, SaaS, Consumer Apps, or Subscription‑Based businesses.
• Understanding of customer acquisition funnels and performance marketing.
• Familiarity with Meta Ads, Google Ads, CAC, LTV, and conversion metrics.
• Experience selling to parents, students, or education‑focused audiences.
• Knowledge of referral marketing and community‑led growth strategies.

Key Performance Indicators (KPIs)

• Monthly Revenue Target (MRR)
• Lead‑to‑Demo Conversion Rate
• Demo‑to‑Paid Conversion Rate
• Free‑to‑Paid Upgrade Rate
• Average Subscription Value
• Annual vs Monthly Subscription Mix
• Pipeline Velocity
• CRM Hygiene & Follow‑up Compliance
• Early Customer Churn Rate

Who We’re Looking For

• A self‑driven professional who takes ownership of results.
• Someone who enjoys sales conversations and closing deals.
• A strong communicator capable of building trust with parents and students.
• A data‑oriented individual who understands business metrics and growth.
• A team player who thrives in a dynamic startup environment.
• Someone passionate about transforming education through technology.