Business Development Manager

Vshr Unnati; Delhi, Mumbai; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

WONDRx, a Mumbai-based health-tech startup, seeks a Business Development Manager for Pharma B2B Sales to drive enterprise partnerships with pharmaceutical companies. You will lead consultative concept selling and leverage an active pharma network to position the Smart Rx Kit and real-time pharmacovigilance data to commercial decision-makers.

Own the end-to-end cycle from lead generation to contract signing, maintain meticulous CRM hygiene, and deliver predictable quarterly revenue growth through

Qualifications

• 5–10 years of pharma sales experience with direct client wins.
• Cross-functional pharma network across Brand/Marketing, Digital, Medical teams.
• Proven mastery of consultative, solution-oriented selling and ROI mapping.
• Independent pipeline generation from cold outreach and networking.
• Strong communication, storytelling, and presentation skills for senior decision-makers.
• Relentless follow-up and CRM-driven pipeline management.

Responsibilities

• Lead Generation & Enterprise Prospecting: build and source pipeline from pharma brands and divisions.
• Consultative Pitching & Solution Mapping: position WONDRx tools as strategic ROI drivers.
• Deal Closure, Pipeline Governance & Reporting: manage negotiations, approvals, and CRM hygiene.

Skills

Pharma sales

Lead generation

CRM discipline

Executive presence

Consultative selling

Pipeline building

Job description

Business Development Manager (BDM) Pharma B2B Sales

Experience: 5 - 10 Years (Must have direct experience selling high-value solutions to pharmaceutical companies).

Location: Mumbai HQ -

Key Focus: Consultative Concept Selling, Direct Lead Generation, Cross-Functional Pharma Connects (Brand, Digital & Medical), High-Velocity Deal Closures, and CRM Discipline.

Client is a Mumbai-based health-tech startup transforming how healthcare data is created and connected.

Our core innovation, the Smart Rx Kit, digitizes handwritten prescriptions without changing how doctors write. We connect Doctors, Clinics, Labs, Pharmacies, and Patients into one digital ecosystem enabling healthcare access, continuity, and analytics at scale.

We’re now building a strong marketing foundation to amplify our story, drive awareness, and enable growth across healthcare stakeholders.

We are headquartered in Mumbai (Vikhroli-W – very conveniently located for ease of office access). We plan to expand to 100 targeted cities in next 24 months. We need passionate and energetic team players to help us achieve the aggressive target.

The Role

As a Business Development Manager for Pharma B2B Sales, you will be a frontline revenue driver responsible for identifying, pitching, and closing enterprise partnerships with pharmaceutical companies. You are not selling off-the-shelf commodities or executing transactional catalog sales; you are driving high-impact consultative concept sales, positioning their proprietary healthcare technology, real-time prescription ecosystem, and clinical data solutions directly to commercial decision-makers.

You will leverage your active network across pharma marketing, medical, and digital innovation pods to generate your own qualified pipeline, navigate enterprise evaluation cycles, and close multi-stakeholder deals. From lead sourcing to contract execution, you will maintain meticulous CRM hygiene and deliver predictable quarterly revenue growth.

Non-Negotiable Requirements (The "Knockout Criteria")

• Pharma Sales Experience: 5 to 10 years of consistent, documented success selling business solutions, digital concepts, or strategic services directly to pharmaceutical companies.
• Cross-Functional Pharma Network: Active, warm relationships and connects across multiple key stakeholder groups within pharma:
  • Brand / Marketing Teams (Product Managers, Marketing Managers, Commercial Leads)
  • Digital Excellence & Innovation Teams
  • Medical Affairs & Clinical Teams
• Consultative Concept Selling DNA: Proven mastery of consultative, solution-oriented selling rather than catalog or commodity push-selling. Ability to identify a brand's therapeutic challenges and map complex tech capabilities into high-ROI business solutions.
• Independent Pipeline Hunter: Proven capability to independently generate your own qualified leads from cold outreach, industry events, and relationship mapping without relying solely on inbound inquiries.
• Pitching & Executive Presence: Exceptional communication, storytelling, and presentation skills to lead high-stakes boardroom meetings and deliver compelling solution demos to senior decision-makers.
• Closure Rigor & CRM Discipline: Relentless follow-up velocity and negotiation discipline, coupled with consistent tracking habits in modern CRM systems and daily/weekly MIS reporting.

Preferred Strengths (High Advantage)

• Direct background in Pharma Brand Management/Marketing, or prior tenure in Medical Communications, CME, RWE/RWS, and Digital Health ecosystems.
• Prior experience working within a HealthTech SaaS startup or a high-growth specialized Healthcare Agency.
• Established, warm working relationships across the Top 50 – 100 Indian Pharmaceutical Companies.
• Solid grounding in pharmaceutical industry regulatory frameworks, including the Uniform Code for Pharmaceuticals Marketing Practices (UCPMP) and compliance guidelines.

Key Responsibilities

1. Lead Generation & Enterprise Prospecting

• Proactively research, map, and target key brand portfolios and business divisions across leading pharma enterprises.
• Generate and self-source high-quality pipeline opportunities by leveraging existing contacts and outbound strategic networking.
• Identify high-value entry points across Brand Managers, Marketing Heads, Digital Transformation Directors, and Medical Affairs teams.

2. Consultative Pitching & Solution Mapping

• Conduct deep discovery sessions with clients to uncover core pain points around brand awareness, doctor engagement, and patient therapy adherence.
• Deliver tailored, consultative presentations positioning WONDRx’s Smart Rx Kit, software platforms, and real-time healthcare insights as strategic enablers.
• Co-create customized commercial proposals, scope-of-work (SOW) documents, and business cases that articulate clear return on investment (ROI).

3. Deal Closure, Pipeline Governance & Reporting

• Drive end-to-end deal negotiations, working through procurement, legal, and compliance clearances to secure multi-stakeholder contract sign-offs.
• Maintain complete data integrity across CRM tools, tracking pipeline velocity, stage progression, conversion rates, and revenue forecasts.
• Partner with Customer Success and Product teams to ensure flawless onboarding and handover of newly signed pharma accounts.