Business Development Executive - Outreach & Engagement

Expert Education & Visa Services; Kolkata District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Expert Education & Visa Services in India seeks a proactive Outreach Manager to lead regional outreach across East India, build partnerships with schools and higher education institutions, and drive student engagement.

The role requires a MBA or master’s degree and 2–3 years in student recruitment or international education; frequent travel across East India; collaboration with marketing and BD teams to optimize lead generation and conversions.

Qualifications

• Master’s degree or MBA required in related field.
• 2–3 years of relevant experience in student recruitment or international education.
• Experience engaging with prospective students and families.
• Strong knowledge of international education market and study destinations.
• Experience organizing events and campaigns.
• Willingness to travel across East India.

Responsibilities

• Develop and implement regional outreach strategies across East India.
• Build relationships with schools, colleges, universities, education partners, community organisations, and other stakeholders.
• Plan, coordinate, and execute seminars, workshops, career fairs, admission days, institutional visits, student information sessions, and other outreach activities.
• Coordinate with marketing, operations, and business development teams for lead management and follow-up.
• Monitor international education market developments, student preferences, visa-related developments, competitor activity, and destination trends.
• Manage outreach calendars, event timelines, logistics, promotional materials, and stakeholder communication.
• Track leads, student participation, institutional engagement, conversions, and campaign outcomes.
• Prepare periodic reports, presentations, and performance analyses for management.
• Travel within East India as required for meetings, events, and partnership development.

Skills

Stakeholder management

Event planning

Lead follow-up

Relationship building

Education

MBA

Job description

• Develop and implement regional outreach and student engagement strategies across East India.
• Build and maintain strong professional relationships with schools, colleges, universities, education partners, community organisations, and other relevant stakeholders.
• Plan, coordinate, and execute seminars, workshops, career fairs, admission days, institutional visits, student information sessions, and other outreach activities.
• Work closely with marketing, operations, and business development teams to ensure effective lead management and follow-up after outreach activities.
• Monitor international education market developments, student preferences, visa-related developments, competitor activity, and emerging destination trends.
• Manage outreach calendars, event timelines, participation requirements, logistics, promotional materials, and stakeholder communication.
• Track leads, student participation, institutional engagement, conversions, and campaign outcomes.
• Prepare periodic reports, presentations, and performance analyses for management.
• Travel within East India as required for institutional meetings, events, student engagement activities, and partnership development.

Qualifications and Experience

• A master’s degree or MBA in Business Administration, Marketing, Education, Communications, International Relations, or a related discipline is required.
• A minimum of 2-3 years of relevant professional experience in student recruitment, international education, institutional outreach, education consulting, community engagement, business development, or education marketing.
• Demonstrated experience in handling and engaging with prospective students and their families.
• Strong understanding of the international education market and current study-destination trends.
• Familiarity with major international study destinations such as Australia, Canada, the United Kingdom, the United States, New Zealand, and Europe.
• Experience in organising educational events, seminars, workshops, institutional visits, or student engagement campaigns.
• Ability to interpret outreach data, evaluate campaign performance, and support data-driven decision-making.
• Excellent verbal, written, presentation, and interpersonal communication skills.
• Strong organisational ability, attention to detail, and the capacity to work effectively within targets and deadlines.
• Proficiency in preparing professional reports, presentations, outreach plans, and stakeholder communications.
• Ability to work independently while collaborating effectively with cross-functional and geographically distributed teams.
• Commercial awareness and an understanding of recruitment targets and conversion outcomes.
Strong analytical, planning, negotiation, and problem-solving capabilities.
• Ability to adapt outreach strategies according to changing market conditions and destination trends.
• Willingness to travel regularly across East India.

What We Are Looking For

We are looking for a proactive, responsible, and relationship-oriented professional who understands both student expectations and the commercial realities of the international education sector. The ideal candidate should be capable of developing meaningful institutional relationships, identifying market opportunities, and translating outreach activities into measurable student engagement and recruitment outcomes.