Business Development Executive (BDE) —Digital Marketing Services

ElevateDigi; Kolkata District; On-site; INR 500,000 - 900,000; Full time

Benefits offered by this job

Competitive fixed salary

Performance-based incentives

Clear growth path into advanced roles

Job summary

A leading digital marketing agency in Kolkata seeks a Business Development Executive to handle the complete sales lifecycle for Digital Marketing services. This role involves prospecting, pitching, and negotiating with clients to drive revenue growth. Candidates should have experience in B2B sales, excellent communication skills, and a strong understanding of digital marketing. The position offers competitive fixed and performance-based incentives, along with a clear growth path within the organization.

Qualifications

• 1–5 years of experience in digital marketing and sales.
• Strong understanding of sales lifecycle and marketing solutions.
• Ability to manage a complete sales process.
• Familiarity with CRM tools and outreach platforms.

Responsibilities

• Manage the entire sales funnel from prospecting to closure.
• Connect with clients through various outreach methods.
• Conduct discovery calls to understand client needs.
• Pitch Digital Marketing solutions including Social, SEO, and ads.
• Create proposals, negotiate, and close deals.
• Maintain CRM hygiene and forecast pipeline.
• Coordinate handover with Strategy, Creative, and Performance teams.
• Drive upsell and cross-sell opportunities post-closure.

Skills

Digital Marketing services & agency workflows

B2B sales / agency sales / service selling

Communication and persuasion skills

CRM tools and LinkedIn Sales Navigator

Ability to qualify leads properly

Negotiation

Lead qualification

Pipeline management

Tools

CRM tools

LinkedIn Sales Navigator

Outreach tools

Job description

Business Development Executive (BDE) — Digital Marketing Services

Location: Kolkata (On-site) Experience: 1–5 years (Agency experience preferred) Industry: Digital Marketing / Advertising / Growth Consulting

Role Overview

We are looking for a high-ownership Business Development Executive who can manage the complete sales lifecycle for Digital Marketing services — from lead sourcing and discovery to pitching, closures, and account handover.

This is a pure revenue role for someone who understands how digital marketing is sold, not just explained.

Key Responsibilities (End-to-End Ownership)

• Own the entire sales funnel — prospecting → discovery → proposal → negotiation → closure
• Identify and connect with potential clients via LinkedIn, cold outreach, inbound leads, referrals, and partnerships
• Conduct requirement discovery calls to understand client business goals and marketing challenges
• Pitch Digital Marketing solutions, including:
• Social Media Marketing
• Performance Marketing (Meta / Google Ads)
• SEO & Content
• Website / Landing Pages
• Marketing Automation & CRM
• Create and customize proposals, decks, and commercial structures
• Handle pricing discussions, negotiations, and deal closures
• Maintain CRM hygiene, follow-ups, and pipeline forecasting
• Coordinate internal handover with strategy, creative, and performance teams post-closure
• Build long-term client relationships to drive upsell and cross-sell opportunities

Required Skills & Competencies

• Strong understanding of Digital Marketing services & agency workflows
• Proven experience in B2B sales / agency sales / service selling
• Excellent communication, persuasion, and objection-handling skills
• Comfortable with targets, revenue pressure, and ownership
• Ability to qualify leads properly and avoid low-intent deals
• Experience using CRM tools, LinkedIn Sales Navigator, and outreach tools
• Strategic mindset — can connect business problems to marketing solutions

Who This Role Is For

• You’ve sold services, not just products
• You can close deals without waiting for instructions
• You understand that “leads” don’t close themselves
• You’re comfortable being accountable for numbers, not activities

What We Offer

• Competitive fixed + performance-based incentives
• Clear growth path into Senior BDE / Sales Lead / Revenue Manager roles
• Exposure to multiple industries and high-ticket clients
• High-impact role with real decision-making authority

How to Apply

📩 Send your CV with a short note on what kind of digital marketing deals you’ve closed

(Numbers > adjectives) at [e-mail]

Referrals increase your chances of interviewing at ElevateDigi by 2x

Seniority level

• Mid-Senior level

Employment type

• Full-time

Industries

• Marketing Services