Business Development Executive

Pratiti Technologies; Pune District; On-site; INR 600,000 - 1,000,000; Full time

Benefits offered by this job

Opportunity to work with a talented team

Competitive salary and benefits package

Career growth and development opportunities

Dynamic and inclusive work environment

Job summary

A leading IT services company is looking for a Global Business Development Executive in Pune to drive demand generation initiatives, manage global campaigns, and generate leads. The ideal candidate has at least 2 years of experience in B2B demand generation, excellent communication skills, and a strong understanding of digital technologies such as AI and Cloud. This position offers competitive benefits and opportunities for career growth.

Qualifications

• At least 2 years of experience in demand/lead generation for an IT Services company.
• Good track record of meeting MQL/SQL targets from US/Europe geographies.
• Exceptional communication and writing skills.

Responsibilities

• Generate and qualify leads from cold calling, LinkedIn, and email.
• Drive generation of high-quality leads through various channels.
• Plan and execute multi-channel demand generation campaigns.

Skills

B2B demand generation

Cold calling

Communication skills

Digital technologies

Education

Bachelor's degree in IT or related field

Job description

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Pratiti Technologies is a dynamic and innovative IT services company known for delivering cutting-edge solutions to clients worldwide. We are seeking a talented and experienced Global Business Development Executive to join our team and drive our demand generation initiatives to new heights.

Position Overview:

As the Global BD Executive, you will play a critical role in shaping and executing our demand generation strategy to generate high-quality leads, nurture prospects, and drive revenue growth. You will work collaboratively with cross-functional teams and manage global demand generation campaigns that align with our business goals and target markets.

Key Responsibilities:

Lead to Deal and Deal Nurturing:

• Generate and qualify leads from cold calling, LinkedIn or email reach-outs, gather requirements and navigate opportunities through leads to deals
  
• Collaborate closely with the BD Lead to ensure seamless lead handoff and alignment with sales goals.
  

Demand + Lead Generation:

• Drive generation of high-quality leads. Identify and research potential leads through various channels, including but not limited to LinkedIn, web search engines, industry and academic publications, and relevant events.
  
• Source new sales opportunities through inbound lead follow-up and outbound cold calls and emails
  

Campaign Management:

• Plan, execute, and optimize multi-channel demand generation campaigns across digital, social, email, events, and other channels.
  
• Create compelling messaging and content that resonates with target audiences.
  

Preferred candidate profile

• MUST HAVE At least 2 years with minimum 1 year of experience in B2B demand/lead generation or related roles for an IT Services company
  
• MUST be willing to cold calls
  
• Good track record of meeting MQL/SQL targets from US/Europe geographies
  
• Sound understanding of digital technologies like IoT, AI/ML, Cloud, Digital twin and their applications
  
• Bachelor's degree in IT, Computer Science, or related field
  
• Exceptional communication and writing skills
  
• Results-driven mindset with a proven track record of exceeding targets
  

Perks and benefits

• Opportunity to work with a talented and passionate team.
  
• Competitive salary and benefits package.
  
• Career growth and development opportunities.
  
• Dynamic and inclusive work environment.
  

Education

• B.Tech/B.E. in Any Specialization
  

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Information Technology

• Industries

  IT Services and IT Consulting

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