Business Development Associate - SaaS

Weekday AI; Mumbai; On-site; INR 500,000 - 800,000; Full time

Job summary

Weekday AI is seeking an energetic Sales Development Representative to drive outbound prospecting and generate qualified opportunities in the D2C and eCommerce ecosystem from Mumbai. You will reach founders and decision-makers via cold calls, emails, WhatsApp, and LinkedIn, building a strong pipeline while collaborating with leadership.

Ideal candidates have 0.6–1 year in outbound sales or related roles, with excellent communication and a willingness to own the sales process from demos to trials.

Qualifications

• 0.6–1 year of outbound sales or SDR experience preferred.
• Freshers with strong communication may be considered.
• Comfort engaging with founders and senior decision‑makers.
• Experience with multi‑channel outreach and CRM is desirable.

Responsibilities

• Conduct high-volume outbound calls to prospective customers.
• Identify and qualify potential prospects in the D2C and eCommerce space.
• Execute multi‑channel prospecting via cold email, WhatsApp, LinkedIn, and phone.
• Research brands and decision-makers to tailor outreach.
• Demonstrate product value and handle objections to move opportunities forward.
• Schedule demos and maintain a healthy sales pipeline.
• Coordinate with sales leadership and CRM for accurate tracking.
• Follow up through evaluation, trials, and closure.

Skills

Outbound sales

Cold calling

Prospecting

CRM usage

Communication

Negotiation

Research

Pipeline management

D2C/eCommerce awareness

Self-motivation

Education

Bachelor's degree or equivalent

Tools

CRM platforms

LinkedIn

WhatsApp

Job description

This role is for one of the Weekly's clients

Salary range: Rs 500000 - Rs 800000 (ie INR 5-8 LPA)

Experience: 0+ yrs

Location: Mumbai, Maharashtra, India

Job Type: Full-time

We are looking for a motivated and high-ownershipSales Development Representative (SDR)to drive outbound prospecting, generate qualified opportunities, and support revenue growth across theD2C and eCommerceecosystem.

The ideal candidate will be confident with cold calling, proactive in prospect research, and comfortable engaging with founders, business owners, and senior decision-makers. This role offers an opportunity to build strong sales fundamentals while working closely with senior leadership and taking increasing ownership of the sales process.

Key Responsibilities

• Conduct high-volume and high-qualityoutbound cold callsto prospective customers.
• Identify and qualify potential prospects within the D2C and eCommerce ecosystem.
• Execute multi-channel prospecting campaigns throughcold email, WhatsApp, LinkedIn, and phone outreach.
• Research brands, founders, decision-makers, and business requirements to personalise outreach.
• Engage with prospects and effectively communicate the value of the product or solution.
• Handle objections and work to convert initial resistance into meaningful conversations and demonstrations.
• Schedule qualified product demos and maintain a consistent pipeline of sales opportunities.
• Conduct product demonstrations independently as product knowledge and experience develop.
• Initiate and support free-trial activation for qualified prospects.
• Follow up consistently with prospects throughout the evaluation and trial process.
• Coordinate with sales and leadership teams to move qualified opportunities toward subscription closure.
• Maintain accurate prospect information, activities, follow-ups, and pipeline stages in the CRM.
• Conduct pre-event and post-event prospecting campaigns around relevant industry events.
• Identify event-related opportunities and schedule meetings with relevant prospects.
• Track outreach activity, conversion rates, meetings booked, trials started, and other sales KPIs.
• Continuously experiment with messaging, channels, and prospecting approaches to improve conversion.
• Maintain professional and timely communication throughout the prospect journey.

What Makes You a Great Fit

• 0.6–1 year of experiencein outbound sales, SDR, BDR, inside sales, tele-sales, or a similar role is preferred.
• Freshers with strong communication skills and a demonstrated interest in sales may also be considered.
• Strong confidence and willingness to make frequentcold callsand initiate conversations with new prospects.
• Excellent verbal and written communication skills.
• Ability to engage confidently withfounders, business owners, and senior decision-makers.
• Strong persuasion, objection-handling, negotiation, and follow-up skills.
• Ability to research prospects and personalise outreach based on business context.
• Familiarity withCRM platformsand disciplined pipeline management.
• Comfortable using LinkedIn, email, WhatsApp, and other digital prospecting channels.
• Strong target orientation with the ability to consistently work toward activity and meeting-generation goals.
• Persistent and resilient attitude when handling rejection and challenging prospects.
• Strong organisational skills and ability to manage multiple prospects and follow-ups simultaneously.
• Self-motivated, proactive, and comfortable working in a high-ownership environment.
• Interest or experience inD2C, eCommerce, SaaS, technology, or digital businesseswill be an advantage.
• Strong learning mindset with the ability to quickly understand products, customer problems, and sales messaging.
• Willingness to take increasing ownership of demos, trials, and the broader sales process.