Business Analyst

Prithvi Inner Wears Private Limited; Tiruppur; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Prithvi Inner Wears Private Limited in Tiruppur seeks a Business Analyst – Sales & Growth Strategy to deeply analyse sales, market, population and production data for new opportunities and growth gaps. You will enable data-driven sales and production decisions and work with Sales, Marketing, Production, SCM and R&D teams.

The role requires 3–6 years of analytics experience, preferably in FMCG/apparel. Advanced Excel, Power BI/Tableau skills and experience in forecasting and demand planning are

Qualifications

• 3–6 years of analytics experience, preferably in sales or growth strategy.
• Degree in engineering; MBA or PG in analytics/marketing/operations is a plus.

Responsibilities

• Analyze sales data by region, distributor and outlet to identify gaps.
• Study population, geography, income and consumption to predict demand.
• Track product sales movement and assess new product performance.
• Monitor market trends, competitor activity and new launches in innerwear.
• Develop MIS, dashboards and reports for management review.
• Forecast demand and support sales strategy, territory planning and beat optimization.
• Collaborate with Sales, Marketing, Production, SCM and R&D teams.

Skills

Advanced Excel

Data Analysis

Power BI

Tableau

Dashboard

Sales MIS

Forecasting

Demand Planning

ERP knowledge

Market knowledge

Analytical mindset

Education

Engineering preferred

MBA / PG in Business Analytics / Marketing / Operations – Added Advantage

Tools

Power BI

Tableau

Dashboard

Job description

Business Analyst – Sales & Growth Strategy

Experience: 3–6 Years (Relevant analytics experience preferred)

Role Purpose

We are looking for a Business Analyst who can deeply analyse sales, market, population, and production data to identify new business opportunities, growth gaps, and demand patterns, enabling data-driven sales and production decisions.

• Analyze Primary & Secondary Sales Data (Region / Distributor / Outlet-wise)
• Identify sales gaps, low-performing markets, and growth opportunities
• Study population, geography, income & consumption patterns to predict demand
• Track existing product sales movement and new product performance in the market
• Monitor market trends, competitor activity, and new product launches in the innerwear category
• Map market demand vs production capacity & SKU availability
• Identify overstock, understock, slow-moving & fast-moving styles
• Support New Product Development (NPD) planning based on market feedback and sales trends
• Prepare sales forecasting & demand planning reports
• Develop MIS, dashboards, and analytical reports for management review
• Support sales strategy, territory planning & beat optimization
• Work closely with Sales, Marketing, Production, SCM & R&D teams
• Analyze sales team performance and provide data-based insights & appreciation reports

Qualification & Skill

Education

• Any Degree (Engineering preferred
• MBA / PG in Business Analytics / Marketing / Operations – Added Advantag

Technical Skills

• Strong knowledge of Advanced Excel & Data Analysi
• Hands-on experience with Power BI / Tableau / Dashboard
• Knowledge of Sales MIS, Forecasting & Demand Plannin
• Basic understanding of ERP / Production Planning / SCM dat
• Ability to convert data into actionable business insight

Analytical Mindset

• Strong logical & numerical skill
• Good business understanding of FMCG / Apparel / Innerwear market