Braze Campaign Senior Specialist / Developer

Rarr Technologies; Dadri; Sur place; INR 1 500 000 - 3 000 000; Plein temps

Résumé du poste

Braze is seeking a senior Braze Campaign Specialist/Developer to configure, test, and troubleshoot complex multichannel campaigns, real-time triggers, and dynamic API‑driven interactions across Email, Push, In‑App Messages, and SMS. You will design advanced Liquid templates, use Canvas Flow for branching journeys, integrate webhook calls, and debug payloads while ensuring fast, reliable message delivery.

The role requires 7–10 years in campaign engineering, including 3+ years building Braze

Qualifications

• 7–10 years in campaign engineering and marketing automation development, including 3+ years building Braze journeys.
• Advanced Liquid programming, HTML5/CSS3 for email, JSON payloads, RESTful APIs, and webhook configuration.
• Channel mastery across Email, Push, In‑App Messages, and SMS.
• Analytical skills to inspect API logs, troubleshoot webhook failures, and optimize delivery speed.

Responsabilités

• Build complex multichannel canvases using Canvas Flow, branching, and re‑eligibility controls.
• Write advanced Liquid templates and dynamic content with bilingual copy.
• Implement Connected Content calls to external endpoints with caching and fallbacks.
• Create real‑time, event‑driven campaigns from custom events and triggers.
• Debug payload errors, template parsing issues, webhook timeouts, and audience discrepancies.

Connaissances

Advanced Liquid

HTML5/CSS3

JSON payloads

RESTful APIs

Webhook configuration

Campaign engineering

Marketing automation

Outils

Braze Canvas Flow

Email tooling

Description du poste

Role Overview

The Braze Campaign Senior Specialist / Developer is a senior hands‑on engineer responsible for configuring, building, testing, and troubleshooting complex customer engagement campaigns, real‑time triggers, and dynamic API‑driven interactions across mobile and digital channels.

Key Responsibilities

• Complex Journey Implementation: Build complex, branching, multichannel Canvases using Canvas Flow, decision splits, exception events, and re‑eligibility controls.
• Advanced Liquid and Dynamic Content: Write advanced Liquid template logic for dynamic content, nested data arrays, multi‑market pricing and currency, and bilingual copy.
• Connected Content and Webhook Scripting: Implement Connected Content calls to external middleware, product catalogues, and CMS endpoints, with resilient caching and fallback logic.
• Trigger‑Based Event Integration: Build real‑time, event‑triggered campaigns driven by custom events, such as usage threshold warnings, top‑ups, and border crossings.
• Technical Troubleshooting: Debug payload errors, template parsing defects, webhook timeouts, and audience segmentation discrepancies.

Required Qualifications and Experience

• Experience: 7-10 years in campaign engineering and marketing automation development, including 3+ years of hands‑on experience building advanced Braze journeys.
• Core Skills: Advanced Liquid programming, HTML5/CSS3 for email, JSON data payloads, RESTful APIs, and webhook configuration.
• Channel Mastery: Proven experience building campaigns across Email, Push (iOS/Android), In‑App Messages (IAM), and SMS.
• Analytical Skills: Ability to inspect API request and response logs, troubleshoot webhook failures, and optimize message delivery speed.

Key Deliverables

• End‑to‑end configured multichannel Canvases and campaigns
• Dynamic Liquid code snippets and fallback matrices
• Connected Content call scripts and webhook payloads
• Campaign technical architecture sheets and execution runbooks

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.