Branding Manager

Homekrafted

Chandigarh

On-site

INR 600,000 - 800,000

Full time

14 days+

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Job summary

Homekrafted, a vibrant food startup, is seeking a passionate Branding Manager in Chandigarh. This full-time role focuses on developing impactful brand strategies, managing campaigns, and ensuring brand consistency. Ideal candidates are creative, communicative, and have experience in brand management, preferably within the food industry.

Qualifications

  • Experience in brand strategy and management necessary.
  • Strong skills in market and trend analysis.
  • Experience in the food industry considered a plus.

Responsibilities

  • Develop and implement brand strategies and campaigns.
  • Analyze market trends and coordinate with marketing teams.
  • Create promotional materials and manage social media content.

Skills

Brand strategy
Brand management
Campaign management
Market analysis
Social media management
Content creation
Communication

Education

Bachelor's degree in Marketing
Bachelor's degree in Business
Bachelor's degree in Communications

Job description

Company Description
Homekrafted is a fast-growing food startup that brings the authenticity of homecooked meals to modern, busy lives. We partner with passionate home chefs to deliver delicious and hygienic food made with love and care. Rooted in the belief that food should nourish both body and soul, we are committed to quality, sustainability, and community. Our dishes are handcrafted using fresh ingredients and traditional recipes, making every bite memorable. We’re building a team of food lovers and changemakers who are passionate about food, creativity, and impact.

Role Description
This is a full-time, on-site role for a Branding Manager located in Chandigarh. The Branding Manager will be responsible for developing and implementing brand strategies, managing brand campaigns, and ensuring brand consistency across all channels. Day-to-day tasks include analyzing market trends, coordinating with marketing teams, creating promotional materials, and overseeing social media content. The Branding Manager will also be responsible for maintaining relationships with home chefs and other partners to ensure the brand's vision and message are clearly communicated.

Qualifications

  • Experience in brand strategy, brand management, and campaign management
  • Proficiency in market analysis, trend analysis, and competitive analysis
  • Strong skills in promotional material creation, social media management, and content creation
  • Excellent communication and interpersonal skills
  • Ability to work independently and collaboratively within a team
  • Experience in the food industry is a plus
  • Bachelor's degree in Marketing, Business, Communications, or related field
Seniority level
  • Entry level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Food and Beverage Manufacturing

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