Brand Solutions Head

WOW Softech; Mumbai; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

WOW Softech is seeking a seasoned leader to drive the design of innovative, IP-led brand solutions, including custom content, branded activations, on-ground events, and print-digital hybrid campaigns that leverage the company’s deep reach into tier 2/3/4 markets.

You will partner with WOW Softech’s central marketing, editorial and sales leadership to keep solutions sharp, brand-safe and scalable, while building strong CXO/CMO relationships with brands and media agencies.

Qualifications

• 1518 years in brand solutions, media sales, content marketing or brand consulting/agency leadership; exposure to Hindi-heartland, vernacular or regional media businesses strongly preferred.
• A demonstrated track record of scaling a solutions or content business and owning a revenue number, not just a creative output.
• Strong, current relationships at CXO/CMO level with brands and media agencies.

Responsibilities

• Drive the design of innovative, IP-led brand solutions custom content, branded activations, on-ground events, print-digital hybrid campaigns that leverage company's penetration into tier 2/3/4 markets.
• Partner with company's central marketing, editorial and sales leadership to keep solutions sharp, brand-safe and scalable.

Skills

Brand solutions

Media sales

Content marketing

Agency leadership

CXO/CMO relationships

Job description

Role & responsibilities

• Drive the design of innovative, IP-led brand solutions custom content, branded activations, on-ground events, print-digital hybrid campaigns that leverage company's penetration into tier 2/3/4 markets.

• Partner with company's central marketing, editorial and sales leadership to keep solutions sharp, brand-safe and scalable.

Preferred candidate profile

• 1518 years in brand solutions, media sales, content marketing or brand consulting/agency leadership; exposure to Hindi-heartland, vernacular or regional media businesses strongly preferred.
• A demonstrated track record of scaling a solutions or content business and owning a revenue number, not just a creative output.
• Strong, current relationships at CXO/CMO level with brands and media agencies.