Brand Marketing Manager (8-10 Years)

Talent Zone Consultants; Bengaluru; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Talent Zone Consultants in Bengaluru (Bangalore) is seeking a Brand Marketing Manager with 8–10 years of experience to drive brand strategy, category growth and integrated campaigns. The role focuses on consumer insights, campaign planning, brand positioning and marketing analytics.

You will lead 360 marketing initiatives, manage budgets, and collaborate with Sales, Product, Digital and Creative teams to boost brand awareness and customer acquisition in a competitive market.

Responsibilities

• Develop and execute brand and category marketing strategies.
• Plan and manage integrated 360 marketing campaigns.
• Conduct consumer and competitor research to identify growth opportunities.
• Drive category growth, brand awareness and customer acquisition.
• Manage marketing budgets and external agencies.
• Track campaign performance, marketing ROI and key brand metrics.
• Collaborate with Sales, Product, Digital and Creative teams.

Skills

Brand Strategy

Brand Management

Category Management

Consumer Insights

Campaign Planning

Integrated Marketing

Digital Marketing

Market Research

Marketing Analytics

Brand Positioning

Customer Acquisition

Marketing ROI

Budget Management

Agency Management

Stakeholder Management

Job description

Job openings for Brand Marketing Manager in Bangalore

Brand Marketing Manager - Bangalore
Experience: 8-10 Years
Location: Bangalore
Job Summary:
Talent Zone Consultant is looking for an experienced Brand Marketing Manager to drive brand strategy, category growth and integrated marketing campaigns. The ideal candidate should have strong expertise in consumer insights, campaign planning, brand positioning and marketing analytics.

Key Responsibilities

• Develop and execute brand and category marketing strategies.


• Plan and manage integrated 360 marketing campaigns.


• Conduct consumer and competitor research to identify growth opportunities.


• Drive category growth, brand awareness and customer acquisition.


• Manage marketing budgets and external agencies.


• Track campaign performance, marketing ROI and key brand metrics.


• Collaborate with Sales, Product, Digital and Creative teams.

Jobs

Experience 8 - 10 Years

Salary Not Disclosed

Industry Sales & Marketing / Business Development / Telecaller

Qualification

Key Skills Brand Strategy Brand Management Category Management Consumer Insights Campaign Planning Integrated Marketing Digital Marketing Market Research Marketing Analytics Brand Positioning Customer Acquisition Marketing ROI Budget Management Agency Management Stakeholder Management