Brand Manager

Pidge; Gurugram District; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Pidge is seeking a Brand Manager to strengthen its brand presence and drive impactful marketing initiatives across B2B SaaS and logistics domains.

You will own brand strategy, content storytelling, and LinkedIn leadership, collaborating with PR agencies and internal teams to translate strategy into execution.

This hands-on role requires 4+ years in brand marketing, strong storytelling, and a proactive mindset to build credibility and engagement.

Qualifications

• 4+ years in brand marketing, preferably in B2B, SaaS, or startup.
• Strong brand-building, LinkedIn marketing, and content strategy.
• Experience managing PR agencies and external partners.
• Excellent storytelling and communication with hands-on execution.

Responsibilities

• Develop brand strategies to strengthen market presence and identity.
• Own content strategy and calendar for LinkedIn and social platforms.
• Create narratives around brand, products, and customer stories.
• Manage PR agency relations, media outreach, and coverage.
• Drive thought leadership through LinkedIn, speaking engagements, podcasts, and industry events.
• Conceptualize and run integrated brand campaigns to build awareness and engagement.
• Collaborate with internal teams and external agencies to execute ideas.

Skills

Brand marketing

LinkedIn marketing

Content strategy

PR management

Storytelling

Campaign execution

Stakeholder management

Job description

We’re looking for a Brand Manager to strengthen Pidge’s brand presence and drive impactful marketing initiatives.

What you’ll be responsible for:

• Brand Strategy & Positioning: Build and execute brand strategies that strengthen Pidge’s market presence and brand identity.
• Social Media & LinkedIn: Own the content strategy, editorial calendar, creative concepts, and brand communication across LinkedIn and other social platforms.
• Content & Storytelling: Develop engaging narratives around our brand, products, customer success stories, and industry insights.
• PR & Media Relations: Manage PR agency partnerships, media outreach, press coverage, and brand visibility.
• Founder & Leadership Branding: Drive thought leadership through LinkedIn content, speaking opportunities, podcasts, and industry engagements.
• Campaigns & Brand Initiatives: Conceptualise and execute integrated campaigns that build brand awareness, credibility, and engagement.
• Agency & Stakeholder Management: Collaborate with internal teams, creative partners, and external agencies to bring ideas to life.

What we’re looking for:

• Minimum 4yrs Experience in brand marketing, preferably in B2B, SaaS, technology, logistics or a startup environment.
• Strong understanding of brand building, LinkedIn marketing, and content strategy.
• Experience managing PR agencies and external marketing partners.
• Excellent storytelling, communication, and creative thinking skills.
• A proactive, hands-on professional who can translate strategy into execution.