Brand Creative Strategist (Hybrid)

Blank & Red; Mumbai; On-site; INR 279,000 - 446,400; Full time

Job summary

Blank & Red in Mumbai seeks a creative mind to join as a design and content strategist. You will directly assist the founder in shaping brand identities, designing marketing materials, and managing social media for various clients.

The ideal candidate should have 0–3 years of relevant experience and proficiency in tools like Canva Pro and Adobe Suite. This role provides the opportunity to creatively mold brand narratives and ensure the content resonates with audiences.

Qualifications

• 0–3 years of experience in design, social media, or brand content.
• Strong portfolio demonstrating real brand work.
• Proficiency in Canva Pro and at least one of Adobe tools.

Responsibilities

• Design brand assets like logos and social templates.
• Conceptualize and edit short-form videos and Reels.
• Co-develop social media strategy for clients.
• Manage content calendars and ensure consistent posting.

Skills

Design

Social media management

Creative content creation

Proficiency in Canva Pro

Adobe Suite (Illustrator, Photoshop, Premiere Pro, CapCut)

Job description

Some brands are born with a clear voice. Most aren't — they start as an idea in someone's head, a late-night note, a gut feeling that something could exist. At Blank and Red, we sit with founders in that early, uncertain space and help them find what they're really trying to say. We call ourselves the connectors — not the LinkedIn kind, don't worry — but the kind that watches a brand land exactly where it was always meant to, with exactly the people it was built for. If that kind of work excites you, you'll fit right in.

About the Role

You'll be working directly with the founder to shape brand identities, create content, and manage social presence across multiple niches. This isn't a role where you execute someone else's vision — you'll be a connector too. Between strategy and design, between trends and what actually fits a brand, between what a founder imagines and what an audience feels.

What You'll Do

• Design brand assets — logos, social templates, carousels, story formats, and more
• Conceptualize and edit short‑form videos and Reels (15–60 sec)
• Co‑develop social media strategy for new and growing brands
• Stay on top of platform trends and filter what's actually relevant vs. what's noise
• Craft content that tells a brand story, not just fills a feed
• Manage content calendars and ensure consistent posting
• Before finalising any creative, be able to walk through the thinking behind it — why this visual, why this format, why this tone
• Iterate based on performance — you understand what worked and why

What We're Looking For

• 0–3 years of experience in design, social media, or brand content (freelance counts)
• Proficiency in Canva Pro and at least one of: Adobe Illustrator, Photoshop, Premiere Pro, or CapCut
• A strong portfolio that demonstrates real brand work
• Strong visual sense with basic understanding of typography, color, and composition
• Comfortable working independently and managing your own deadlines

Bonus Points

• You've worked with early‑stage or small brands before
• You have a sense of humour and strong opinions about bad design

What You Won't Be Doing

• Following a rigid brief with zero creative input
• Chasing trends blindly without thinking about brand fit
• Waiting weeks for feedback — we move fast