Associate/ Sr.Associate - Media Buyer

Media.net; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Media.net in Mumbai is seeking an experienced Associate/Sr. Associate - Media Buyer to drive ROI through strategic paid media campaigns on Facebook and Google. You will manage budgets, optimize ROAS, and leverage data from platforms and internal tools.

The ideal candidate has 3–5 years of ROAS-focused experience, handles large monthly ad spend, and collaborates with analytics, tracking, and creative teams to scale performance for diverse markets.

Qualifications

• 3–5 years of experience running ROAS-focused campaigns on Facebook and Google.
• Record of managing large monthly ad budgets with strong performance.
• Experience with US, UK and Canada markets is a plus.

Responsibilities

• Plan, manage, and optimize paid media campaigns across Facebook Ads and Google Ads.
• Manage campaign budgets, pacing, and bid strategies to maximize ROAS.
• Leverage data from Facebook, Google, and internal tools to scale campaigns.
• Monitor CPA, ROAS, CTR, CPC and deliver actionable insights.
• Coordinate with tracking/analytics teams for attribution and pixel setup.
• Conduct market research to target and scale user acquisition.
• Collaborate with AI tools to craft high-performing ad creatives.
• Generate regular performance reports with key insights for stakeholders.

Skills

ROAS optimization

Facebook Ads

Google Ads

Campaign analytics

Excel/Sheets

Data-driven decision making

Tools

Google Ads Manager

Meta Ads Manager

Google Tag Manager

Job description

About the Company

If you are passionate to work in the Online Marketing space , here is a terrific role for you within our fast-growing business teams. Keep reading!

At , we pride ourselves on hiring some of the smartest minds in the industry. These are the game changers, the visionaries who also roll up their sleeves & get stuff done! What a fantastic combination of skills! Strategic vision + Executional excellence! That is the superpower that fuels teams to push harder & aim higher every day. A culture that is easily one of the best in the industry & continues to attract top talent to work with us, it leads by example, with the spotlight on high initiative-taking, cross-team collaboration, transparency & continual learning, all whilst staying super grounded & humble! You’ll get to work alongside really amazing colleagues, from diverse backgrounds, further fueling the hunger to learn & outperform.

Job Title: Associate/ Sr. Associate - Media Buyer

About The Role

We are looking for an experienced & results driven Google/Facebook Ads Specialist to join our team and drive ROI through strategic media buying. The ideal candidate has 3-5 years of experience of working with Facebook/Google Ads.

Core Responsibilities

• Plan, manage, and optimize paid media campaigns across Facebook Ads (Meta Business Suite) and Google Ads (Search, Display, You Tube).
• Manage campaign budgets, pacing, and bid strategies to maximize return on ad spend (ROAS).
• Leverage data from Facebook, Google, and internal tools to scale, refine, and enhance the performance of paid media campaigns.
• Monitor and analyze campaign performance metrics (e.g., CPA, ROAS, CTR, CPC) and deliver actionable insights to improve performance.
• Coordinate with tracking and analytics teams to ensure proper campaign attribution and pixel implementation.
• Conduct market research to effectively target and scale user acquisition efforts.
• Collaborate with our cutting-edge AI tools to craft high-performing ad creatives that drive results.
• Generate regular performance reports, presenting key insights and recommendations to stakeholders.
• Stay updated on platform changes, new ad formats and industry best practices.

Who Should Apply For This Role ?

• At least 3 years of running ROAS focused digital campaigns on Facebook and/or Google ads with a proven track record of driving growth.
• Proven track record of managing large monthly ad budgets and delivering strong performance results.
• Prior experience of working on campaigns for US, UK, and Canada markets is a plus.
• Proficiency in analytics and ad platforms: Google Ads Manager, Meta Ads Manager, Google Tag Manager.
• Analytical mindset with strong Excel/Google Sheets skills for reporting and data analysis.
• Excellent communication and teamwork skills.
• Ability to manage multiple campaigns simultaneously and meet tight deadlines.
• Facebook Blueprint or Google Ads certification is a plus