Associate Copywriter

Talisman Hr Solutions; Mumbai; On-site; INR 350,000 - 500,000; Full time

Job summary

Talisman HR Solutions in Mumbai (BKC) is seeking an Associate Copywriter to craft engaging copy for ads, websites, social media, and marketing materials. The role requires strong English writing, editing, and proofreading skills, with the ability to adapt tone for diverse brands. Collaborate with design and marketing teams to deliver clear, concise messaging.

Designation: Associate Copywriter. Working hours: 9:00am to 6:00pm, 5 days a week.

Qualifications

• Bachelor's degree in Mass Communication, Journalism, English Literature, Advertising, Marketing or related fields.
• 5+ years of copywriting experience (as stated in context).
• Experience in an advertising agency, creative agency, digital agency, or in-house creative team.

Responsibilities

• Understand marketing briefs and develop impactful creative communication.
• Write copy for advertisements, campaigns, websites, social media, emailers, brochures, presentations, videos, and marketing materials.
• Create engaging headlines, taglines, CTAs, scripts, and long-form content.
• Develop content for both B2B and B2C audiences.
• Adapt writing style and tone according to different brands and target audiences.
• Simplify complex information into clear, concise messaging.
• Participate in brainstorming sessions and contribute creative ideas.
• Develop campaign concepts and innovative communication approaches.
• Collaborate with designers and creative teams to align copy with visuals.
• Support creative strategies based on customer insights and business objectives.
• Ensure content is grammatically correct, accurate, and error-free.
• Review, edit, and proofread content before publication.
• Maintain consistency in brand tone, voice, style, and messaging.
• Incorporate stakeholder feedback while maintaining creative quality.
• Coordinate with marketing, creative, studio, design, and cross-functional teams.
• Manage multiple assignments and meet project deadlines.
• Present and explain creative ideas and content rationale to stakeholders.

Skills

Excellent English

Strong writing

Editing

Proofreading

Creative thinking

Conceptualization

Short-form writing

Long-form content writing

Brand communication

Storytelling

Digital marketing

Print marketing

Team collaboration

Attention to detail

Time management

Education

Bachelor's degree in Mass Communication

Bachelor's degree in Journalism

Bachelor's degree in English Literature

Bachelor's degree in Advertising

Bachelor's degree in Marketing

Bachelor's degree in Related fields

Job description

1. Key Responsibilities

• Understand marketing briefs and develop impactful creative communication.
• Write copy for advertisements, campaigns, websites, social media, emailers, brochures, presentations, videos, and marketing materials.
• Create engaging headlines, taglines, call-to-actions (CTAs), scripts, and long-form content.
• Develop content for both B2B and B2C audiences.
• Adapt writing style and tone according to different brands and target audiences.
• Simplify complex information into clear, concise, and engaging messaging.

2. Creative Conceptualization

• Participate in brainstorming sessions and contribute creative ideas.
• Develop campaign concepts and innovative communication approaches.
• Collaborate with designers and creative teams to align copy with visual concepts.
• Support creative strategies based on customer insights and business objectives.

3. Quality and Compliance

• Ensure content is grammatically correct, accurate, and error-free.
• Review, edit, and proofread content before publication.
• Maintain consistency in brand tone, voice, style, and messaging.
• Incorporate stakeholder feedback while maintaining creative quality.

4. Stakeholder Management

• Coordinate with marketing, creative, studio, design, and cross-functional teams.
• Manage multiple assignments and meet project deadlines.
• Present and explain creative ideas and content rationale to stakeholders.

5. Education

• Bachelor's degree in any of the following:
• Mass Communication
• Journalism
• English Literature
• Advertising
• Marketing
• Related fields

6. Experience

• 45 years of copywriting experience.
• Experience in an advertising agency, creative agency, digital agency, or in-house creative team.

7. Key Skills Required

• Excellent command of English.
• Strong writing, editing, and proofreading skills.
• Creative thinking and conceptualization.
• Short-form and long-form content writing.
• Brand communication and storytelling.
• Understanding of digital and print marketing.
• Ability to work collaboratively with design and marketing teams.
• Strong attention to detail and time management.

Additional Details :

Designation: Associate Copywriter

Location: Mumbai (BKC)

Working days: 5 Days

Work timings: 9:00am To 6:00pm

Gender Preference: Male / Female

Interview Process: Virtual Interview , Face to face interview, Assignment

Contract period, auto-renewable or not: 1 year. Can be renewed with evaluation.

On Third Party Payroll (Talisman HR)