Assistant Manger - Social media

Ketto; Mumbai Suburban; On-site; INR 600,000 - 800,000; Full time

Job summary

A healthtech company in the Mumbai Metropolitan Region is seeking a Social Media Assistant Manager/Manager for its medical weight loss venture. This role involves developing engaging social media strategies, community engagement, and collaboration with health professionals. Ideal candidates will have 2-5 years of experience in social media management, particularly in healthcare, and strong content creation skills. The position is full-time with entry-level seniority.

Qualifications

• 2-5 years of experience in social media management in healthcare, healthtech or nutrition & wellness.
• Strong content creation skills, expertise in video formats and engaging storytelling.
• Experience managing social media accounts including Instagram, YouTube, and Facebook.

Responsibilities

• Develop and execute engaging social media content strategy.
• Actively engage with followers and build a community.
• Track, analyze, and report key social media metrics.

Skills

Content creation skills

Community management

Data analysis

Understanding of healthcare content

Job description

Direct message the job poster from Ketto

HR | Digital Marketing | People Analytics | 360 Degree Recruitment | Performance Marketing || Fostering an environment that is welcoming and…

Job Title: Social Media Assistant Manager / Manager - Medical Weight Loss Venture

Ketto acts as a seed investor.

About the Role:

We are seeking a Social Media Assistant Manager / Manager for our medical weight loss venture - where we will provide clinical health coaching & nutrition in combination with GLP-1 medical therapy (e.g. Ozempic, Mounjaro) to our users for high-efficacy weight management. This role is ideal for someone with prior experience in healthcare / healthtech content creation, a deep understanding of social media trends, and the ability to engage audiences effectively. The Social Media Manager will be responsible for crafting and executing our social media strategy to drive brand awareness, engagement, and customer acquisition.

Key Responsibilities:

Content Creation & Strategy: Develop and execute an engaging social media content strategy, including posts, videos, reels, and stories, aligned with medical weight loss trends and audience interests.

Community Engagement: Actively engage with followers, respond to queries, and build a strong community of our TG across social media platforms.

Collaboration: Work closely with nutritionists, coaches, doctors, influencers, and internal teams to create compelling medical weight loss content and campaigns.

Performance Analysis: Track, analyze, and report key social media metrics, optimizing strategies based on insights.

Trendspotting: Stay updated with the latest medical weight loss, fitness, health and nutrition trends, viral content, and platform algorithm changes to keep our brand relevant and engaging.

Campaign Management: Plan and execute social media campaigns that drive customer awareness and program participation.

Paid Promotions: Collaborate with the marketing team to strategize and execute paid social media campaigns for optimal reach and engagement.

Qualifications:

2-5 years of experience in social media management in healthcare, healthtech or nutrition & wellness

Strong content creation skills, with expertise in video formats, reels, and engaging storytelling.

Experience managing social media accounts, including Instagram, YouTube, and Facebook.

Deep understanding of nutrition, fitness, healthcare & medical content trends, and audience preferences.

Excellent communication and community management skills.

Ability to analyze data and optimize social media strategies accordingly.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

Referrals increase your chances of interviewing at Ketto by 2x

Get notified about new Social Media Manager jobs in Mumbai Metropolitan Region.

Manager, Film & Series Marketing - India

Assistant Brand Manager - Chandon, Wines

Contract/ Secondment - Advertising and Brand Management

Vice President Marketing - India and South Asia (INSA)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.