Assistant Manager/ Senior Executive Marketing Operations

Petronas Lubricants; Mumbai; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Petronas Lubricants in Mumbai, India seeks an experienced professional to drive MIS & Analytics, marketing operations, and trade marketing initiatives. You will build dashboards, track performance, manage campaigns, and support CRM processes to optimize ROI and channel effectiveness.

The role requires 3–6 years in related fields, with strong Excel/Power BI skills and familiarity with SAP/CRM systems. Join a dynamic team focused on data-driven decision making and channel growth.

Qualifications

• Graduate in Marketing, Business, or related field; MBA preferred.
• 3-6 years of experience in Marketing Operations, Trade Marketing, or MIS.
• Proficiency in Excel, Power BI, and SAP/CRM systems preferred.

Responsibilities

• Prepare sales and marketing dashboards, reports, and performance analysis.
• Track sales trends, distributor performance, campaign effectiveness, and ROI.
• Maintain data accuracy and generate actionable business insights.
• Coordinate marketing campaigns, budgets, vendors, and agency partners.
• Manage marketing assets, PO processing, and reporting requirements.
• Support CRM/database management and process improvements.
• Execute trade promotions, dealer schemes, and channel activation programs.
• Manage POSM deployment, merchandising, and visibility initiatives.
• Coordinate dealer meets, exhibitions, and trade events.
• Measure effectiveness of trade marketing investments.

Skills

Data analysis & reporting

Trade marketing

Channel management

Marketing operations

Budget tracking

Stakeholder management

Project execution

Problem-solving

Education

Bachelor's degree in Marketing/Business

MBA preferred

Tools

Excel

Power BI

SAP/CRM

Job description

Key Responsibilities

MIS & Analytics

• Prepare sales and marketing dashboards, reports, and performance analysis.
• Track sales trends, distributor performance, campaign effectiveness, and ROI.
• Maintain data accuracy and generate actionable business insights.

Marketing Operations

• Coordinate marketing campaigns, budgets, vendors, and agency partners.
• Manage marketing assets, PO processing, and reporting requirements.
• Support CRM/database management and process improvements.

Trade Marketing

• Execute trade promotions, dealer schemes, and channel activation programs.
• Manage POSM deployment, merchandising, and visibility initiatives.
• Coordinate dealer meets, exhibitions, and trade events.
• Measure effectiveness of trade marketing investments.

Qualifications

• Graduate in Marketing, Business, or related field; MBA preferred.
• 3-6 years of experience in Marketing Operations, Trade Marketing, or MIS.
• Proficiency in Excel, Power BI, and SAP/CRM systems preferred.

Key Skills

• Data analysis & reporting
• Trade marketing & channel management
• Marketing operations
• Budget tracking
• Stakeholder management
• Project execution & problem-solving