Assistant Manager- Marketing

Jobin & Jismi | Oracle NetSuite Solution provider Partner | SuiteCommerce Expert | VR and 3D; Thrissur; Vor Ort; INR 600.000 - 900.000; Vollzeit

Zusammenfassung

Jobin & Jismi is seeking a proactive Assistant Manager – Marketing with hands-on experience in digital and product marketing. The role focuses on promoting products through digital channels, planning campaigns, generating leads, and boosting brand visibility.

The candidate will manage campaigns across Google Ads, Meta Ads, LinkedIn, and other platforms, collaborate with design, content, sales, and product teams, and track performance using analytics to optimize results.

Qualifikationen

• 2–5 years of digital marketing experience.
• Experience in product-based digital marketing preferred.
• Hands-on with Google Ads, Meta Ads, SEO/SEM and social media marketing.
• Familiarity with Google Analytics 4 and Google Search Console.

Aufgaben

• Plan and execute digital marketing strategies for product promotion.
• Manage campaigns across Google Ads, Meta Ads, LinkedIn, and more.
• Develop product-focused campaigns highlighting features and value.
• Create and update product content across websites and social channels.
• Conduct market and audience research to identify growth opportunities.
• Track performance with analytics and optimize campaigns.

Kenntnisse

Digital marketing

Product marketing

Campaign management

Lead generation

Analytics

Communication

Tools

Google Ads

Meta Ads

SEO

SEM

Google Analytics 4

Google Search Console

Jobbeschreibung

About the Company

Jobin & Jismi is a fast-growing IT services and consulting firm specializing in Oracle NetSuite ERP solutions, eCommerce platforms, and emerging technologies such as AI, IoT, and robotics. With a strong global client base, the company delivers end-to-end business solutions including implementation, customization, integration, and ongoing support. Backed by a team of 200+ skilled professionals, Jobin & Jismi focuses on helping organizations streamline operations, improve efficiency, and accelerate their digital transformation journey across multiple industries.

About the Role

We are looking for a proactive and results-oriented Assistant Manager – Marketing with experience in digital marketing, preferably focused on product marketing. The ideal candidate should have hands-on experience in promoting products through digital channels, planning marketing campaigns, generating leads, and improving brand visibility.

Key Responsibilities

• Plan and execute digital marketing strategies for product promotion, brand awareness, and lead generation.
• Manage digital campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.
• Develop product-focused marketing campaigns highlighting features, benefits, value propositions, and competitive advantages.
• Manage product-related content across websites, landing pages, social media, email campaigns, and other digital channels.
• Conduct market research, competitor analysis, and audience research to identify growth opportunities.
• Collaborate with design, content, sales, and product teams to ensure consistent brand messaging.
• Monitor campaign performance using analytics tools and optimize campaigns based on relevant KPIs.
• Support SEO, SEM, email marketing, and marketing automation initiatives.
• Track marketing budgets, analyze campaign results, and prepare performance reports.
• Assist in product launches, promotional activities, and go-to-market marketing initiatives.

Requirements

• Minimum of 2 years and less than 5 years of experience in digital marketing.
• Experience in product-based digital marketing is preferred.
• Hands-on knowledge of digital marketing channels, campaign management, and lead generation.
• Practical exposure to Google Ads, Meta Ads, SEO, SEM, and social media marketing.
• Familiarity with analytics tools such as Google Analytics 4 and Google Search Console.
• Understanding product positioning, target audience identification, customer journeys, and conversion funnels.
• Ability to analyze campaign performance and recommend data-driven improvements.
• Good written and verbal communication skills.
• Strong organizational skills and the ability to manage multiple marketing activities.

Added Advantage

• Strong theoretical knowledge of digital marketing concepts, frameworks, and strategies.
• Experience in marketing software products, SaaS platforms, eCommerce products, or technology solutions.
• Knowledge of product positioning, go-to-market strategies, and product launch planning.
• Familiarity with CRM tools, marketing automation, and conversion rate optimization.
• Relevant certifications in digital marketing, Google Ads, or analytics.

Preferred Candidate Profile

A candidate who combines practical digital marketing experience with a strong understanding of marketing principles, particularly in product promotion. The candidate should be capable of translating product features into compelling marketing messages and driving measurable results through digital campaigns.