Job Summary
We are looking for a creative and result-oriented Assistant Manager Digital Marketing to manage digital marketing activities, content creation, branding, campaign execution, and offline promotional activities. The candidate should have experience in developing marketing strategies, coordinating with agencies and vendors, and supporting new project launches and events.
Key Responsibilities
Content Creation & Digital Marketing
- Plan and create engaging content for social media platforms.
- Manage digital marketing activities across Instagram, Facebook, LinkedIn, and other platforms.
- Coordinate creative designs, videos, reels, and promotional content.
Branding & Campaign Management
- Ensure consistent brand communication across all marketing channels.
- Support planning and execution of digital and offline marketing campaigns.
- Assist in developing marketing strategies to improve brand visibility and lead generation.
Offline Marketing & Events
- Coordinate offline promotional campaigns, property activations, and marketing events.
- Support event planning, execution, and management.
- Coordinate with internal teams, vendors, and external agencies.
Vendor & Agency Coordination
- Coordinate with advertising agencies, digital marketing agencies, designers, and other vendors.
- Monitor campaign deliverables and ensure timely execution.
Reporting & Analytics
- Track campaign performance, engagement, reach, and lead generation.
- Prepare regular marketing reports and performance dashboards.
- Analyze campaign results and suggest improvements.
New Project Launch Support
- Support marketing activities for new real estate project launches.
- Coordinate promotional materials, digital campaigns, branding, and launch events.
Knowlarity & Campaign Support
- Coordinate marketing campaign activities through Knowlarity calling solutions.
- Support campaign planning, execution, and performance tracking.
Required Skills
- Strong knowledge of Digital Marketing and Social Media Marketing.
- Content creation and marketing communication skills.
- Knowledge of branding and campaign management.
- Experience in offline marketing and event management.
- Vendor and agency coordination.
- Reporting, analytics, and MS Excel skills.
- Knowledge of Knowlarity or similar calling platforms is preferred.
- Good communication and coordination skills.
Preferred Candidate Profile
- MBA in Marketing / Digital Marketing.
- Minimum 2+ years of relevant experience.
- Real Estate / Construction industry experience will be an added advantage.
- Creative, organized, proactive, and capable of handling multiple marketing activities.
Contact Details
SWAPNA-HR
9346038276
swapnakumari.maddi@lansumproperties.com