Area Sales Manager - Mysore

Myk Laticrete; Mysuru; Presencial; INR 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Myk Laticrete in Mysuru, Karnataka, seeks an Area Sales Manager to lead frontline sales executives and drive revenue growth across territories. You will manage channel partners, ensure timely collections, and expand market presence while aligning with company guidelines.

The role requires 5+ years in sales management, strong leadership, negotiation, and CRM skills. MBA is preferred. You will report to the sales head and work on multiple promotion schemes and market expansion initiatives.

Formación

• Bachelor's degree in Business, Marketing, or related field.
• MBA preferred for senior growth roles.
• Proven experience in sales management and team leadership.

Responsabilidades

• Lead, motivate, and drive frontline sales executives to meet revenue targets.
• Drive revenue growth and expand market reach in assigned territories.
• Ensure timely payment collection per MYKL credit policy.
• Identify and appoint high-potential new outlets and channel partners.
• Strengthen relationships with channel partners and drive growth.
• Support partners in achieving their sales targets and business development.
• Penetrate new towns and increase reach per MYKL guidelines.
• Monitor loyalty programs and promotional schemes for influencers.
• Promote full product range and support new product launches.
• Analyze competition and provide actionable market insights.
• Ensure field operations comply with DRCP and frequency norms.
• Plan and drive monthly, quarterly, and annual promotional schemes.
• Review LMS weekly to optimize lead conversion and sales productivity.
• Oversee vacant territories to meet budgeted targets.

Conocimientos

Sales management

Leadership

Negotiation

CRM & analytics

Communication

Strategic thinking

Educación

Bachelor's degree in Business/Marketing

MBA preferred

Descripción del empleo

Job Summary

We are seeking a dynamic and results-driven Area Sales Manager to lead and manage our frontline sales executive team across assigned territories. Will be responsible for driving revenue growth, expanding market reach, managing channel partners, and ensuring collection compliance, all while motivating and guiding their team to achieve business objectives.

Key Responsibilities

Team Leadership & Motivation

• Lead, motivate, and drive the frontline sales executive team to achieve and exceed revenue targets across assigned territories, segmented by product lines and market segments.

Revenue & Collection Management

• Ensure timely payment collection adhering strictly to the MYKL credit policy to maintain healthy cash flows.

New Channel Development

• Identify, evaluate, and appoint high-potential new outlets and channel partners in existing and emerging towns to expand market presence.

Existing Channel Management

• Strengthen relationships with primary and secondary channel partners through effective retention strategies and growth initiatives.
• Support partners in achieving their sales targets and overall business development.

Market Penetration

• Strategically penetrate new towns and increase numeric and weighted reach in line with MYKL guidelines.

Influencer & Loyalty Program Management

• Monitor, analyze, and enhance the effectiveness of loyalty programs and promotional schemes targeted at channel influencers.

Product & Market Expansion

• Promote full product range sales and support new product launches to maximize market penetration.

Market Insight & Competition Analysis

• Conduct thorough competition analysis and product benchmarking to provide actionable market insights and bolster stakeholder confidence.

Market Working Standards

• Ensure field operations comply with DRCP (Dealer Retail Coverage Plan) and maintain frequency norms for optimal market coverage.

Scheme Management

• Plan, implement, and drive monthly, quarterly, and annual promotional schemes to meet and exceed business objectives.

Lead Management System (LMS)

• Review and analyze the LMS weekly to optimize lead conversion and increase sales productivity.

Vacant Territory Performance

• Oversee and ensure that vacant territories perform efficiently to meet budgeted targets.

ROI Evaluation

• Assess and ensure return on investment (ROI) for channel partners to maintain profitable and sustainable partnerships.

Qualifications & Skills

• Bachelors degree in Business, Marketing, or related field. MBA preferred.
• Proven experience (5+ years) in sales management, preferably in building materials or related industries.
• Strong leadership skills with experience managing frontline sales teams.
• Excellent negotiation, communication, and interpersonal skills.
• Strategic thinker with strong analytical and market insight capabilities.
• Ability to work under pressure and meet targets consistently.
• Proficient in CRM and sales analytics tools.