Area Sales Manager

Manchukonda Agrotech In; Puducherry; On-site; INR 450,000 - 750,000; Full time

Benefits offered by this job

TA/DA

Incentives

Career growth

Job summary

Manchukonda Agrotech In in Puducherry is seeking a seasoned Sales professional to own and drive targets across the district. You will identify and appoint distributors, promote the company brands, mentor the sales team, and ensure strong trade coverage.

The role requires regular travel, deep knowledge of local markets, Tamil and English fluency, and a proven FMCG sales track record. A two-wheeler with a valid license is essential; graduates preferred. An attractive salary and incentives await.

Qualifications

• Minimum 3 years of field sales experience in FMCG.
• Own a two-wheeler with valid driving licence.
• Excellent local market knowledge of the assigned areas.
• Strong management, communication and negotiation skills in Tamil and English.

Responsibilities

• Take ownership and achieve sales targets in the assigned area.
• Identify and appoint new distributors for 100% market coverage.
• Promote the company brands in the assigned area.
• Mentor and manage Salesmen; track performance of the sales team and trade network.
• Travel across the assigned area to ensure product availability and brand visibility.

Skills

Sales

People management

Communication

Negotiation

Tamil

English

Market knowledge

Education

Graduation

Job description

Work profile

• To take complete ownership and achievement of the Sales targets in the assigned area.
• To identify, evaluate and appoint new Distributors with the goal of achieving 100% market coverage.
• To promote the Companys brands in the assigned area.
• To mentor, guide and manage the Salesmen in his assigned area.
• To constantly track the performance of the Sales team and the Trade network in his assigned area.

KRAs

MANAGEMENT OF DISTRIBUTION NETWORK

• Enthuse the Distributors and the Dealers to deliver numbers.
• Appoint new Distributors and evaluate existing Distributors on identified metrics.
• Track performance of Distributors viz Numeric and Weighted distribution.
• Become a credible point of contact for all issues pertaining to Distribution.
• Resolve all Trade related issues/problems incl Primary and Secondary Sales matching.

MANAGEMENT OF MARKET

• Constantly travel across the assigned area.
• Ensure availability of products across all important stores/mandis.
• Evaluate opportunities for brand visibility and ensure POS efficiency.
• Introduce the brand to new segments like HORECA/Modern Trade/Caterers/Wedding Masters etc
• Track competitor activity.

MANAGEMENT OF TEAM

• Seek and review Daily Sales Reports from each member of the Sales Team
• Clarify all issues and problems with sales team incl Logistics/Collections/Orders/Duplications etc
• Train and motivate every Sales team member to deliver on Targets and expectations: potential and performance.
• Monitor each Sales team member on KRAs/KPIs.
• Periodically advise and update RSM on all happenings in the marketplace.

Education and Experience

• Between 26 and 32 years of age.
• Graduates preferred
• Minimum 3 years of field sales experience in FMCG (preferably Rice, Staples, Pulses, Spices, Edible Oil, or Food products)
• Atleast 1 year as an ASM with a distribution strong company.
• Must own a two-wheeler with valid driving licence
• Excellent local market knowledge of the assigned areas.
• Strong management , communication and negotiation skills in Tamil and English

Candidates currently working as Senior Sales Officer / Territory Sales Incharge / Area Sales Executive in reputed Rice marketing companies will be preferred.

Compensation

• Attractive fixed salary
• Provision for TA/DA
• Performance-linked incentives (no upper limit for achievers)
• A compelling career growth opportunity in a growth focused company.