Area Sales Manager

Marvel King; Patiala, Sangrur, Bathinda; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Marvel King in Patiala seeks a seasoned Regional Sales Manager to lead distributor appointments, optimize the distribution network, and expand reach across the Pepsu Belt. You will drive channel growth by onboarding retailers and stockists, and by promoting KPG Masale products to achieve ambitious sales targets.

You will build a high-performing sales team, monitor performance with CRM tools, report market trends, and collaborate with supply chain to ensure timely deliveries while managing the

Qualifications

• Bachelor’s degree or diploma in Sales and Marketing.
• 8–10 years of experience in a sales role (preferably FMCG/food & spices).
• Strong negotiation and decision-making abilities.
• Good understanding of market dynamics and sales techniques.
• Ability to monitor and drive sales performance using reporting tools.

Responsibilities

• Appoint new distributors and optimize the distribution network.
• Identify and onboard retailers and stockists to expand reach.
• Meet and exceed sales targets for your area by promoting KPG Masale products.
• Develop strategies to grow sales and improve market share.
• Lead and manage a team of sales representatives to achieve sales goals.
• Build and maintain relationships with customers, distributors and retailers.
• Address customer queries and resolve issues to ensure satisfaction.
• Expand the companys presence in the assigned area.
• Implement promotional activities and campaigns to increase brand awareness.
• Regularly report on sales performance, market trends, and competitor activities.
• Use sales data to identify areas for improvement and growth.
• Ensure timely availability of products at key outlets and retailers.
• Work with supply chain and logistics teams to ensure smooth deliveries.
• Manage the sales budget for your area and ensure cost-effective operations.

Skills

Negotiation

Team Leadership

Sales Strategy

Market Analysis

CRM Reporting

MS Office Suite

Education

Bachelor's degree or diploma in Sales and Marketing

Tools

CRM tools

Microsoft Office

Job description

Reporting Manager: - Regional Manager Sales

Area - Pepsu Belt

Key Responsibilities:

• Appoint new distributors and optimize the distribution network.
• Identify and onboard retailers and stockists to expand reach.
• Meet and exceed sales targets for your area by promoting KPG Masale products.
• Develop strategies to grow sales and improve market share.
• Lead and manage a team of sales representatives to achieve sales goals.
• Build and maintain strong relationships with key customers, distributors, and retailers.
• Address customer queries and resolve issues quickly to ensure satisfaction.
• Expand the companys presence in the assigned area.
• Implement promotional activities and campaigns to increase brand awareness.
• Regularly report on sales performance, market trends, and competitor activities.
• Use sales data to identify areas for improvement and growth.
• Ensure timely availability of products at key outlets and retailers.
• Work closely with the supply chain and logistics teams to ensure smooth deliveries.
• Manage the sales budget for your area and ensure cost-effective operations.

Qualifications:

• Education: A bachelor's degree or diploma in Sales and Marketing.
• 8-10 years of experience in a sales role (preferably in FMCG or food & Spices industry).
• Negotiation and decision-making abilities.
• Good understanding of market dynamics and sales techniques.
• Ability to manage and monitor sales performance effectively.
• Proficient in Microsoft Office Suite or CRM tools for reporting and tracking sales.