Area Sales Manager

Orient Bell; Chennai District; On-site; INR 600,000 - 900,000; Full time

Job summary

Orient Bell Tiles Ltd. in Chennai invites an Area Sales Manager Retail (Channel Sales) to drive growth by managing dealer networks, enhancing secondary sales, and executing local market initiatives across the assigned territory.

The role requires 3-6 years in channel/retail sales within building materials, with MBA preferred, strong negotiation and relationship-building skills, and willingness to do extensive field sales to boost product visibility and dealer engagement.

Qualifications

• Graduate/postgraduate degree; MBA preferred.
• 3-6 years of channel/retail sales experience.
• Experience in building materials/tiles is a plus.

Responsibilities

• Manage and expand the dealer/distributor network within the assigned territory.
• Drive secondary sales through dealer engagement and lead conversion.
• Follow the daily 5 Ka Dum sales plan by meeting dealers, architects, contractors, and government departments.
• Ensure timely collections and maintain healthy dealer accounts.
• Improve visibility and availability of focus products across all dealer outlets.
• Execute local promotional activities, influencer meets, and market development programs.
• Monitor competitor pricing, schemes, and market activities to identify business opportunities.

Skills

Dealer network management

Negotiation

Relationship building

Communication

Education

Graduate or MBA preferred

Job description

Were Hiring | Area Sales Manager/ Territory Manager

Location: Chennai

Company: Orient Bell Tiles Ltd.

Experience: 3-6 Years

Qualification: Graduate/Postgraduate (MBA Preferred)

About Orient Bell Tiles

Orient Bell Tiles is one of India's leading tile manufacturers with over 47 years of excellence. Listed on NSE & BSE, we are known for our innovative products, digital-first approach, and customer-centric solutions. With advanced technology, strong dealer partnerships, and industry-leading sales tools, we continue to redefine the tile industry.

Role Overview

We are looking for a dynamic Area Sales Manager Retail (Channel Sales) to drive business growth by managing dealer networks, increasing secondary sales, executing local market initiatives, and strengthening relationships with channel partners across the assigned territory.

Key Responsibilities

• * Manage and expand the dealer/distributor network within the assigned territory.
• * Drive secondary sales through effective dealer engagement and lead conversion.
• * Follow the daily 5 Ka Dum sales plan by meeting dealers, architects, contractors, and government departments.
• * Ensure timely collections and maintain healthy dealer accounts.
• * Improve visibility and availability of focus products across all dealer outlets.
• * Execute local promotional activities, influencer meets, and market development programs.
• * Monitor competitor pricing, schemes, and market activities to identify business opportunities.

Desired Candidate Profile

• * 3-6 years of experience in Channel Sales/Retail Sales within Building Materials, Tiles, Sanitaryware.
• * Strong experience in dealer and distributor management.
• * Hands-on experience in collections, territory planning, and secondary sales.
• * Excellent negotiation, relationship-building, and communication skills.
• * Self-driven, target-oriented, and comfortable with extensive field sales.