Area Sales Executive

Velnik India Limited; Patna; On-site; INR 200,000 - 320,000; Full time

Job summary

Velnik India Limited in Patna is seeking an experienced sales professional to drive cosmetics and personal care product distribution across the assigned territory. You will build General Trade networks, engage distributors and retailers, and strive to meet monthly targets.

The role involves field visits, stock checks, promotions, and regular reporting. Willingness to travel within the territory and maintain strong partnerships with channel partners is essential.

Qualifications

• Experience in FMCG sales in cosmetics and personal care.
• Experience in General Trade (GT), distribution and retail sales.
• Knowledge of the Patna market or nearby districts.
• Willingness to travel within the assigned territory.

Responsibilities

• Handle sales and distribution of cosmetics and personal care products in the assigned territory.
• Develop and maintain General Trade (GT) networks, including distributors, wholesalers and retailers.
• Achieve monthly sales targets and increase market share.
• Manage primary and secondary sales.
• Conduct regular market visits and monitor product availability, visibility and retailer schemes.
• Appoint new distributors and expand retail coverage.
• Maintain strong relationships with distributors, retailers and channel partners.
• Track competitor activities and market trends.
• Prepare daily sales reports, market reports and sales forecasts.

Skills

FMCG Sales

GT Distribution

Retail Sales

Negotiation

Job description

Role & responsibilities

• Handle sales and distribution of cosmetics and personal care products in the assigned territory.
• Develop and maintain General Trade (GT) networks, including distributors, wholesalers and retailers.
• Achieve monthly sales targets and increase market share.
• Manage primary and secondary sales.
• Conduct regular market visits and monitor product availability, visibility and retailer schemes.
• Appoint new distributors and expand retail coverage.
• Maintain strong relationships with distributors, retailers and channel partners.
• Track competitor activities and market trends.
• Prepare daily sales reports, market reports and sales forecasts.

Preferred candidate profile

• Experience in FMCG sales, preferably cosmetics and personal care products.
• Experience in General Trade (GT), distribution and retail sales.
• Strong knowledge of the local market in Patna or Samastipur.
• Good communication, negotiation and relationship-management skills.
• Willingness to travel within the assigned territory.
• Contact No. 6262626304