Area Sales Executive

Artech Furniture Private Limited; Ahmedabad District; Hybrid; INR 400,000 - 600,000; Full time

Job summary

Artech Furniture Private Limited in Ahmedabad is looking for a results-driven Area Sales Executive to expand the dealer network and grow revenue across the territory. You will engage with dealers, distributors, and end customers to promote our furniture range.

This full-time hybrid role requires regular market visits, product demonstrations, price negotiations within policy, timely order closures, and close collaboration with marketing, logistics and customer service to ensure outstanding

Qualifications

• Strong sales and business development skills.
• Ability to translate product features into clear value propositions for customers.
• Willingness to learn furniture/interiors market specifics.
• Excellent communication, negotiation, and presentation skills.
• Strong organizational and time-management abilities for planning a sales territory.
• Comfort with CRM tools and standard office software for reporting.
• Willingness to travel for regular field sales in and around Ahmedabad.
• Prior field sales/retail or distribution experience is an advantage.

Responsibilities

• Identify and develop new business opportunities in the territory.
• Build and maintain relationships with dealers, distributors and end customers.
• Promote the company’s furniture range within the assigned territory.
• Conduct regular market visits and product demonstrations.
• Negotiate pricing and terms within company guidelines; ensure timely closures and collections.
• Track sales performance and monitor competitor activity.
• Collaborate with marketing, logistics and customer service to ensure customer satisfaction.
• Maintain territory plans and follow up consistently.

Skills

Sales & BD

Negotiation

Communication

CRM

Territory management

Product knowledge

Presentation

Time management

Tools

CRM software

Job description

Company Description Artech Furniture Private Limited specializes in designing and manufacturing a wide range of furniture items for residential and commercial spaces. The company focuses on combining functionality with aesthetics to offer durable, stylish, and cost-effective products. With an emphasis on quality materials and craftsmanship, Artech Furniture aims to enhance comfort and usability in everyday environments. The organization values customer satisfaction and continuously works to improve its product offerings and service standards. Joining Artech Furniture provides opportunities to contribute to a growing brand in the furniture industry.

Role Description The Area Sales Executive role is a full-time, hybrid position based in Ahmedabad, with a combination of on-site client visits and some work-from-home flexibility. The role involves identifying and developing new business opportunities, building and maintaining strong relationships with dealers, distributors, and end customers, and promoting the company’s furniture product range in the assigned territory. The Area Sales Executive will conduct regular market visits, present product features and benefits, negotiate pricing and terms within company guidelines, and ensure timely order closure and collections. Responsibilities also include tracking sales performance, preparing reports, monitoring competitor activity, and collaborating with internal teams such as marketing, logistics, and customer service to ensure high customer satisfaction. The role requires consistent follow-up, territory planning, and adherence to company policies and ethical sales practices.

Qualifications

• Strong sales and business development skills, including prospecting, lead conversion, and relationship management.
• Ability to understand product features and translate them into clear value propositions for customers.
• Basic knowledge of the furniture or interior solutions market, or willingness to quickly learn industry specifics.
• Excellent communication, negotiation, and presentation skills.
• Strong organizational and time management abilities, with capability to plan and manage a sales territory.
• Comfort with using CRM tools, spreadsheets, and standard office software for reporting and tracking activities.
• Ability to work independently in a hybrid setup, with regular field travel in and around Ahmedabad.
• Prior experience in field sales, retail, or distribution management is an advantage.
• Commitment to ethical sales practices and delivering high levels of customer service.