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WPP Enterprise Solutions in India is seeking a Senior Consultant with hands-on Adobe Campaign expertise to design and deliver multi-channel campaigns. You will implement Adobe Campaign Classic or Standard, build workflows, manage personalization fields, and optimize data pipelines.
You should be proficient in SQL, Python, and JavaScript, able to REST/SOAP APIs, and communicate effectively with customers while driving campaigns across email, push, SMS, and direct mail.
WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts work within a unified global operating unit across 40+ markets, delivering tailored growth solutions.
We are looking for a Senior Consultant with strong hands-on experience in Adobe Campaign implementation, campaign management, and technical workflows. The ideal candidate will have experience in delivering campaigns across various channels and a strong command of workflow design and personalization techniques. Implement Adobe Campaign Classic or Adobe Campaign Standard. Deliver campaigns across email, push, SMS, and direct mail. Design workflows using Adobe Campaign activities. Manage personalization fields and A/B testing. Build and consume REST and SOAP APIs. Optimize SQL queries and data pipelines. Proficiently use Python and JavaScript for programming tasks. Design relational schemas for marketing databases. Communicate effectively with customers. Strong hands-on experience with Adobe Campaign. Experience in multi-channel campaign delivery. Proficiency in SQL and data engineering. Strong programming skills in Python and JavaScript. Excellent communication skills.
Preferred: Experience with REST and SOAP APIs. Preferred: Knowledge of JSON and XML payloads. Preferred: Familiarity with A/B testing methodologies. Preferred: Understanding of data modeling principles. Preferred: Experience with customer communication.