AJO Sr. consultant (ACC Implementation)

WPP Enterprise Solutions; Dadri; On-site; INR 1,200,000 - 1,600,000; Full time

Job summary

WPP Enterprise Solutions is seeking an experienced Adobe Campaign expert in India to design, build, and operate multi-channel growth campaigns. You will manage campaign workflows, personalization, and API integrations to deliver scalable marketing solutions.

You will work closely with clients to understand requirements, ensure delivery quality, and optimize data flows for better insights and performance across channels like email, SMS, and push notifications.

Qualifications

• Hands-on experience with Adobe Campaign Classic or Standard and related workflows.
• Experience delivering campaigns across email, push, SMS, and direct mail.
• Strong workflow activities: query, union, join, split, deduplication, scheduling.
• Hands-on personalization with dynamic content, testing, and scripts.
• Experience building and consuming REST/SOAP APIs, JSON/XML payloads.
• Strong SQL skills for data ingestion, transformation and ETL pipelines.
• Proficiency in Python and JavaScript; HTML/CSS basics.
• Ability to design relational schemas and multi-channel marketing databases.
• Excellent communication to explain technical concepts to customers.

Responsibilities

• Implement and manage Adobe Campaign solutions for multi-channel campaigns.
• Configure channels and delivery setups; monitor deliverability and performance.
• Design and optimize Adobe Campaign workflows and scheduling.
• Develop and test personalization blocks and content blocks.
• Work with APIs and integrations; validate data formats and security.
• Query data, join datasets, optimize queries for performance.
• Collaborate with customers to clarify requirements and provide updates.
• Document solutions and provide knowledge transfer to clients.

Skills

Adobe Campaign

Campaign channels

Workflow design

Personalization & testing

APIs & integrations

SQL & data engineering

Python & JavaScript

Data modelling

Client communication

Job description

Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

What we want from you

• Adobe Campaign implementation: Strong hands-on experience with Adobe Campaign Classic or Adobe Campaign Standard, including campaign management, technical and marketing workflows, delivery management, schemas, resources, personalization blocks, typology rules, campaign templates, input forms, landing pages, and subscriptions.
• Campaign channels and delivery: Experience delivering campaigns across email, push, SMS, and direct mail, including channel configuration, delivery setup, tracking, recurring deliveries, triggered deliveries, transactional messaging, throughput, throttling, and deliverability management.
• Workflow design: Strong command of Adobe Campaign workflow activities such as query, union, intersection, split, enrichment, deduplication, reconciliation, update or insert data, JavaScript code activities, branching, testing logic, and scheduling.
• Personalization and testing: Hands-on experience with personalization fields, content blocks, dynamic and conditional content, personalization scripts, links, mirror pages, seed addresses, proofs, and A/B testing.
• APIs and integrations: Experience building and consuming REST and SOAP APIs, working with JSON and XML payloads, OAuth and authentication patterns, webhooks, Adobe Campaign APIs, and testing tools such as Postman.
• SQL and data engineering: Strong SQL skills, including joins, aggregates, filters, keys, indexes, and performance tuning. Hands-on experience designing, building, and optimizing data ingestion, transformation, and ETL pipelines.
• Programming fundamentals: Proficiency in Python and JavaScript, with working knowledge of HTML and CSS.
• Data modelling: Ability to design relational schemas, normalize data models, and structure marketing databases for multi-channel campaign use cases.
• Customer communication: Strong communication skills with the ability to interact independently with customers, explain technical concepts clearly, and align.

What we can offer you

Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage.

We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish.

We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges.

And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.

About WPP

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships - all united by our agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.