AGBG Mid-market Offering Lead - Customer Intelligence & Growth

Accenture in India; Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Accenture is seeking a Marketing & Growth Solutions Leader to shape how organizations drive growth through intelligent, personalized customer experiences. You will guide strategy, execute go-to-market plans, and partner with Google Cloud to deliver scalable solutions.

You will lead offerings that blend agentic AI, customer data platforms, and modern marketing tech, driving rapid innovation and client impact in a fast-paced environment.

Qualifications

• Bachelor's degree in a technical or business field; Master’s preferred.
• Experience in product management, product marketing, or solution ownership in marketing (customer intelligence, advertising, personalization).
• Strong market insight, competitive analysis, and data-driven business cases are essential.

Responsibilities

• Own the offering strategy and roadmap for Customer Intelligence & Growth solutions.
• Lead market, customer, and competitive intelligence; translate insights into positioning and roadmap priorities.
• Develop GTM strategy, core messaging, pricing, and launch plans in collaboration with marketing, sales, and alliances.
• Act as domain SME in marketing and personalization to support strategic sales pursuits.
• Demonstrate thought leadership through client engagements, blogs, webinars, and industry forums.
• Partner with Google Cloud and ecosystem teams to accelerate joint GTM motions.

Skills

Strategic planning

Marketing & personalization

Google Cloud proficiencies

Go-to-market strategy

Cross-functional leadership

Ambiguity management

Execution discipline

Product marketing

Education

Bachelor's degree in technical or business field

Master's degree a plus

Tools

Google Marketing Platform

Google Analytics

BigQuery

Looker

Job description

Job Title: Marketing & Growth Solutions Leader

Management Level: 07 - Manager

Location: Bangalore/ Mumbai/ Hyderabad

Must have skills:

• Strategic offering/product planning expertise, including market and customer insight, competitive analysis, data-driven business cases, and clear value propositions to shape vision and roadmap.
• Strong marketing and personalization domain knowledge and hands-on familiarity with relevant Google Cloud services (e.g., Google Marketing Platform, Google Analytics, BigQuery, Looker), including working knowledge of Gen AI concepts and enterprise use cases (e.g., Gemini, Vertex AI).
• Proven ability to define and execute end-to-end go-to-market strategies, including packaged offers, launch management, and development of sales and marketing assets.
• Ability to lead through influence in a matrixed organization: manage cross-functional stakeholders (sales, delivery, marketing, alliance), partner alliances, and communicate with executive presence.
• Entrepreneurial, action-oriented mindset with autonomy and comfort operating in ambiguity - balancing speed with rigor and a strong "get-it-done" orientation.
• Strong execution discipline to take ideas from concept to release, translating priorities into a deliverable plan with partners

Experience:

• 12+ years of experience in product management, product marketing, or solution ownership roles within marketing (customer intelligence, advertising, personalization, acquisition).

Good to have skills:

• Relevant Google Cloud certifications are highly desirable.

Educational Qualification:

• Bachelor's degree in a technical or business-related field; Master's degree is a plus.

Job Overview:

Reinvent how marketing and personalization operate in an agentic, data driven world.

Accenture is seeking a marketing leader to shape how organizations drive growth through intelligent, personalized customer experiences. You will help marketing teams move rapidly from insight to activation - enabling smarter acquisition, more relevant engagement, and real-time optimization.

As Marketing & Growth Solutions Leader, you will guide the strategy and evolution of a proven portfolio of productized marketing solutions that apply agentic AI, customer data platforms, and modern marketing technology together with ecosystem partners, such as Google Cloud.

This is an opportunity to lead at the intersection of marketing, AI, and technology - driving rapid innovation that maximizes impact for clients.

Key Responsibilities:

• Own the offering strategy and roadmap for Customer Intelligence & Growth solutions that drive acquisition, engagement, and revenue.
• Build and scale offerings by identifying priority customer problems, designing MVPs/POCs, piloting with lighthouse clients, and creating reusable assets (playbooks, accelerators, packaged demos, POVs) to reduce time-to-value.
• Lead market, customer, and competitive intelligence across personalization, MarTech, and marketing AI landscapes; translating insights into differentiated positioning, marketing use cases, and roadmap priorities.
• Serve as a marketing thought leader and evangelist through internal and external channels (e.g., client engagement, executive briefings, blogs, webinars, and industry forums).
• Develop the go-to-market (GTM) strategy and assets, including core messaging, value proposition, commercials, products, launch planning, and coordination with marketing, sales and alliances.
• Act as a domain SME in marketing and personalization to support strategic sales pursuits, including opportunity shaping, sales enablement, solution positioning, and proposal development.
• Track performance against defined KPIs (e.g., adoption, pipeline influence, time-to-value, win rate) and using insights to continuously improve the offering and GTM approach.
• Partner closely with ecosystem partners, including Google Cloud and product teams to align roadmaps, co-innovate on capabilities, and accelerate joint GTM motions.