Adobe Campaign Developer

2X; Tamil Nadu; Hybrid; INR 800,000 - 1,200,000; Full time

Job summary

A leading marketing solutions company is seeking a Senior Marketing Operations Specialist/Manager in Tamil Nadu, India. This role involves developing and managing data-driven marketing campaigns using Adobe Campaign tools. The ideal candidate will have Adobe certification, experience in campaign management, and the ability to work on a hybrid schedule, with part of the work done remotely and the rest at the office in the Philippines.

Qualifications

• Hold at least one Adobe Certified Expert credential.
• Minimum 3+ years of experience with Adobe Campaign.
• Proficient in SQL, XML, SOAP/REST APIs.

Responsibilities

• Build and configure multi-channel campaigns using Adobe Campaign.
• Develop custom scripts for audience segmentation.
• Integrate Adobe Campaign with external systems.

Skills

Adobe Campaign management

SQL proficiency

API development

Education

Adobe Certified Expert credential

Tools

Adobe Experience Platform

Adobe Analytics

Adobe Journey Optimizer

Job description

Senior Marketing Operations Specialist / Manager

Reporting as Senior Marketing Operations Specialist / Manager, the Certified Adobe Campaign Manager requires deep technical expertise in Adobe Campaign Classic and/or Standard. This role is responsible for end-to-end development, deployment, and support of complex, data-driven marketing campaigns.

The candidate must be able and willing to relocate to the 2X Philippines office in Pasig and work on a hybrid schedule (3 days work-from-home, 2 days work-from-office) on an AMER shift basis.

Key Responsibilities

• Build and configure multi-channel campaigns (email, SMS, push, direct mail) using Adobe Campaign workflows.
• Develop custom scripts and logic for dynamic content, audience segmentation, and personalization.
• Create and maintain reusable templates, delivery mechanisms, and campaign components.
• Design and manage schemas, targeting workflows, and data imports/exports.
• Implement ETL processes and ensure data integrity across campaign executions.
• Optimize database queries and workflows for performance and scalability.
• Diagnose and resolve issues related to campaign execution, delivery failures, and data inconsistencies.
• Monitor logs, delivery reports, and workflow execution to proactively identify and fix errors.
• Collaborate with Adobe support and internal IT teams to resolve platform-level issues.
• Integrate Adobe Campaign with external systems (CRM, web analytics, APIs, Adobe Experience Cloud).
• Develop and maintain SOAP/REST API connections for real-time data exchange and campaign triggers.
• Automate recurring campaign processes and reporting workflows.

Requirements

• Hold at least one Adobe Certified Expert credential (Developer, Master, etc.).
• Minimum 3+ years of hands-on experience with Adobe Campaign (Classic or Standard).
• At least one year of Adobe Campaign Classic software experience.
• Proficiency in SQL, XML, SOAP/REST APIs, webhooks, and data connectors.
• Familiarity with Adobe Experience Platform, Adobe Analytics, and Adobe Journey Optimizer is a plus.
• Understanding of data privacy regulations and secure data handling practices.
• Basic understanding of marketing automation and relational database concepts.
• Experience with campaign performance tuning and delivery optimization.
• Ability to translate business requirements into scalable technical solutions.

Employment Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing, Advertising, and Information Technology
• Industries: Marketing Services, IT Services & IT Consulting, and Advertising Services